Capítulo 1008: Chapter 616: Wang Xin: So This Is How You’re Going to Play ?
Wang Xin is soone who acts decisively.
However, he considers things very thoroughly.
After issuing the instructions, he paused for a mont and said, “Wait a bit, don’t hype the Ele video yet.”
He always felt like he was missing sothing, his intuition wasn’t quite right.
Even a wise person can make a mistake after pondering many concerns.
He is indeed a business prodigy, but he’s not a god.
Therefore, Wang Xin chose to consult with a few co-founders, setting up a video conference.
As soon as he ntioned he planned to drag Ele down with them, he imdiately gained a co-founder’s support.
But soon after, another co-founder Murong Jun frowned.
“Sothing’s wrong, sothing’s definitely wrong!” he said sternly, signaling everyone not to rush.
From the perspective of normal business strategy and public opinion control, it’s indeed better to deeply expose Ele.
The best would be to make today’s trending topics even livelier, adding so unrelated hot topics or gossip from the entertainnt circle to divert the public’s attention and focus.
The problem is, Murong Jun and Wang Xin both had the sa intuition.
Wang Xin frowned as well and said, “You think the sa as I do, I also feel like sothing is missing.”
Previously ntioned, ituan and Ele are now navigating in uncharted waters.
Since the most developed food delivery industry is in China, there’s no precedent to follow.
Both platforms issue many new policies every month, so are good, so are truly absurd.
Although everyone keeps a close watch on the opponent’s every move, they won’t copy everything.
Like the earlier proposal of Cheng Zhu’s [Foodie Bean], ituan only imitated and launched [Rice Grain] after so ti.
Murong Jun pondered deeply, suddenly an idea struck him.
“Seals! Ele is recently promoting seals!” he exclaid loudly.
This issue was not seriously considered before.
Could this thing really affect the course of the food delivery battle?
Not likely, not likely…
It’s a critical mont between the two, forcing rchants to do certain things must be done with utmost caution.
After all, the platform now isn’t quite the rchants’ Daddy, it’s a mutually beneficial relationship.
rchants need the platform, and at this stage, the platform needs rchants even more!
“Oh no!” Wang Xin and the others imdiately felt tense.
Even though there’s no hard evidence, they could already conclude this is likely a sche laid by Ele!
——Damn, really dirty!
Zhang Xuhao! At such a young age, you’re up to no good!
Doing this kind of dirty thing, huh?
At this mont, the situation was awful!
Within a short hour, the whole internet was in frenzy, and everyone had no ti to react, causing a national uproar!
Soon after, all kinds of differing opinions started flying around, the internet was filled with debates.
Eventually, even official dia got alard, each stepping in to report and stating they would continue to monitor.
It’s bad now, trying to drag the rival down is impossible, because they had already plated themselves in gold in advance!
Under Cheng Zhu’s behind-the-scenes manipulations, a very absurd scenario unfolded.
Wang Xin imdiately started contacting the person in charge of the PR departnt, demanding: “Control those Ele videos a bit, minimize the video’s impact! Imdiately! Right now!”
PR departnt: “???”
What the heck, are you sure we didn’t hear wrong?
Mr. Wang, you want us to go do crisis PR for Ele over there?
We work for ituan!
These people had no idea about the specifics of the incident, each felt their job was so surreal today.
What the heck is going on today?
Is it Mr. Wang who’s lost it, or the world that has gone mad?
The PR departnt head’s first reaction was actually thinking: “Mr. Wang was too anxious and misspoke!”
But Wang Xin and others knew all too well, once Ele also had scandals with soaring heat, what would happen next.
However, given the situation, can this overwhelming tide really be resisted?
Cheng Zhu had already made a call to Zhang Xuhao.
“Pick a video of an Ele rider that’s not too offensive and push it to trending.”
Good, now it’s our turn… to self-destruct on the spot!
…
…
[Ele] had long prepared everything for the initial stage.
Just waiting for Cheng Zhu’s order to push the video to trending.
The crowd originally was wildly consuming ituan Takeout’s drama, all cursing online, feeling the society had really deteriorated.
This society, is really sick!
While they were cursing, unexpectedly, Ele had a video rush to trending.
The rider in the video was wearing Ele’s blue uniform.
He opened the custor’s takeout and ate a piece of chicken nugget.
“Hey, it’s actually quite tasty.”
This person just took one bite and put it back.
Seems like he was just tasting it.
But after the video was published, it still caused a huge uproar.
“Damn, there are delivery riders stealing food!”
“Crazy, no wonder sotis the takeout portion feels off.”
“Hilarious, this rider doesn’t need to buy his three als, just eat one bite per order, done.”
“Damn, making eat what others have half-eaten is it?”
Compared to ituan Takeout riders’ video, Ele’s video wasn’t quite as repulsive.
But this action still made many custors dissatisfied.
Of course, more than anything, it’s that sense of powerlessness.
“All ravens are equally black under the sky.”
“Hilarious, I knew ituan would have it, Ele surely does too.”
“Are the platforms just eating shit? No control at all?”
“How do you control it? Install surveillance on every rider, like those law enforcent recorders, and record how they deliver takeouts every day?”
“Platforms can’t do much either, besides, there are so many delivery riders now, with big forests co all sorts of birds, it’s inevitable.”
“Hah, just because you haven’t encountered it, you’re empathizing with the platform and the riders, huh?”
“Exactly! A warning from mixing rice with dirty feet!”
Besides, aren’t all the delivery platforms burning money like crazy now?
To the extent that many custors are actually enjoying the perks, using this to get cheap takeout.
Therefore, so voices are appearing, putting on a show.
“I always knew you get what you pay for, never touched cheap ones.”
“You folks greedy for a bargain, you deserve it.”
“Why eat crappy takeout when the nanny’s cooking isn’t fragrant enough?”
“Spend so little money, and what do you expect?”
The points of contention are simply too many.
The composition between netizens is also too complex.
In the end, so official dia couldn’t help but speak out.
No way, if it was just ituan’s scandal exposed, then it would be a single platform’s problem.
Now, even Ele is exposed!
There’s even video online of a rider wearing Baidu Takeout’s uniform, brewing in small circles.
Hilarious, even Baidu Takeout is gone now!
The company is no more, but the nasty behavior remains!
Viewed like this, it’s indeed a big problem across the entire industry.
Regulations must be improved, things must beco more standardized.
If official dia remains silent at a ti like this, it’s really indefensible.
Many relevant departnts have increased their focus on this issue.
Many netizens are starting to demand an explanation.
Because neither ituan nor Ele has responded to the matter.
So key figures have also started to pressure these two companies.
With this matter blown up, an explanation to society is absolutely necessary!
Interestingly, Ele had already prepared the announcent, ready to be released at any ti.
Brother Hao was very anxious in his heart.
But Cheng Zhu was constantly reassuring him, telling him to wait and let ti pass.
“ituan hasn’t made any move, right?” he asked.
“No,” Haozi replied.
This made Cheng Zhu sigh, “Wang Xin lives up to his na.”
He figured Wang had already guessed the essence of the entire incident.
Surprisingly, he didn’t seize the chance to drag Ele down.
From this, it seems after coming to his senses, he paid attention to the sealing issue.
Cheng Zhu always understood, business battles aren’t always that ticulous.
This world is just a big janky troupe.
Even the Olympics frequently makes mistakes.
How could such a big company not have any lapses?
Too bad Wang didn’t fall into the trap himself.
This made Cheng Zhu feel a bit off.
But because Wang Xin is an extraordinarily formidable opponent, the sense of achievent in his heart was even stronger.
This blow to ituan was certainly significant.
About half an hour later, Cheng Zhu felt the timing was just right.
He imdiately had Ele explain things to everyone!
Once this statent was released, it instantly ignited the internet!
Weibo’s hot search quickly reached the top, with the heat level in deep red: [EXPLOSIVE]!
Seeing the statent, Wang Xin couldn’t help but slump into his seat.
The statent comprised three parts.
First, it inford everyone that the riders related to Ele online had been dealt with internally, listing the specific actions taken and compensations offered to custors.
For egregious cases, the police were involved.
Second, it inford all platform custors that Ele had long started promoting seals, mandating all rchants on the platform to use them to ensure food safety.
Currently, the usage rate of seals is extrely high, with quality rchants like Youu Tea using them from the start.
Ele’s seal usage is far ahead of other takeout platforms!
Next, it will accelerate seal promotion, aiming for full adoption soon.
Ele has always been at the industry’s forefront, striving to provide the best delivery service and lead the market towards standardization!
The third point, of course, defended their riders.
This is important because after ituan beca dominant, there were frequently scandals about neglecting their riders.
It’s not just the internal exploitation; there’s also no help when problems arise.
The statent from Ele simply stated that a rider’s responsibility is to provide the best takeout service.
But if a custor threatens with good reviews, asking a rider to do additional tasks like disposing of trash, the riders can file a complaint, and the platform will handle it promptly!
Additionally, Cheng Zhu had Zhang Xuhao issue an internal company letter as the CEO to make a clear stance for the employees!
This series of smooth maneuvers had an amazing impact!
Looking at the announcent, despite the ongoing food delivery battles, Wang Xin inexplicably felt a sense of impending defeat!
….
(ps: Early in the month, seeking monthly votes~!)
Reviews
All reviews (0)