In this world, ten years ahead of its ti in terms of technology, the internet has gradually beco popularized and has beco sothing for the masses.
The number of internet users has also begun to gradually increase, gradually taking away users from television.
At this ti, television stations have already stepped down from their golden age.
A well-made drama used to be able to achieve a viewership rating of over forty percent.
But now, the benchmark for good dramas has dropped to around thirty-five percent. Of course, there may still occasionally be a masterpiece that reaches a forty percent viewership rating, but it's still not very useful.
This is the trend, sothing completely irreversible. Even if television stations try their best to compensate with higher quality productions, they cannot fully resist the tide of the tis.
At this ti, mobile internet has also begun to take shape, and it seems that so kind of standardization is currently underway. Internet access on mobile phones will also enter people's field of vision in the future.
Television stations now can be considered middle-aged, no longer in the glory of their youth, but still with so remaining power, supported by high-quality dramas and excellent variety shows.
However, recently, almost all television stations have experienced a noticeable decline in viewership.
This so-called noticeable decline is probably around one or two percent.
But don't underestimate this one or two percent; sotis it can determine the future of a TV drama or variety show.
In the future, even a viewership rating of zero point sothing will be taken seriously by television stations for a long ti, let alone this one or two percent.
If a decrease in viewership is caused by the ergence of a blockbuster drama or a popular variety show, then they can obviously accept it.
This is called peer competition, and losing to it is acceptable.
However, it's not just one television station experiencing a decline in viewership; the entire Japan has seen a decrease of one or two percent over the past six months.
This is a decline that has never been seen before.
In the future, the decline will definitely be even greater, but at least for now, it shouldn't be declining this quickly.
Television station personnel have started frantically searching for reasons, whether it's problems with dramas and variety shows or if the audience has beco tired of the current types of television entertainnt.
In the previous season's program arrangents, so television stations even started investing more money to shoot large-scale dramas, so tried their best to produce special effects dramas for children, and so television stations worked overti to produce blockbuster variety shows to attract attention.
However, it had no effect.
The programs that suffered the most from the decline should be those specifically targeting n and children, which generally decreased by about three to four percent.
Most dramas targeting won, on the other hand, didn't experience as much of a decline.
Finally, they realized the seriousness of the situation.
It's not that they didn't do well enough; it's that suddenly, it seems the audience's attention has been diverted by sothing else.
This ti they began to conduct serious research and ultimately ca to a conclusion.
A product called the Famicom has taken over the television in households!
As soon as the head of the household cos ho with their children, they imdiately turn on the television to play gas. As for those latest TV dramas, they can always rent DVDs to watch them later, but gas must be played.
Compared to the slow buildup of TV dramas, the excitent brought by gas is more imdiate and intense. And most importantly, gas don't require waiting for updates; you can play as long as you want, just like watching a full series of TV shows.
Not every household can afford to buy another TV just to play gas, so ga consoles have beco regular fixtures in living rooms.
Sotis when people gather, they also take them out to play together.
Wow, here we are, fighting tooth and nail for ratings, only to be suddenly snatched away by an outsider.
After most television stations ca to this conclusion, they couldn't help but feel a bit resentful.
Ratings are their lifeblood; when competing internally within the television station, they can fight to the death, let alone with an external invader.
So on that day, anything related to electronic gas in television stations was imdiately removed.
Variety shows that promoted electronic gas were canceled, and advertisents promoting electronic gas were also canceled, even if it ant paying a breach of contract penalty.
If people co to our territory and we welco them with smiles, providing them with ammunition and rations, it's simply humiliating.
That company called Gastar Entertainnt, put them directly on the blacklist, never let them appear in any of our TV programs or advertisents again.
As for Surai Electronics... that's another story.
Anyway, now the mainstream is the Famicom; Surai Electronics can't even get a seat on the bench.
Mainly because the playback and recording equipnt of many television stations almost all co from Surai Electronics or its subsidiaries, and they're not easy to ss with...
When Takayuki heard this news, he was stunned for a while.
How did such a big black pot suddenly fall from the sky?
But it seems that the bla is not entirely unjust.
Indeed, he is currently the culprit causing the decline in viewership.
However, the general decline in viewership was only a matter of ti. He just accelerated it a bit.
Television stations have long been entering their old age, and they still think that even if they enter middle age, they can still stand firm for seventy or eighty years. But in reality, the speed will increase every year, and in the end, many families' televisions will beco re decorations.
Even if they don't play gas, the number of people in the future who actually watch TV for programs is rapidly decreasing.
Koichi Natsu, who is responsible for marketing and promotion, specifically went to Takayuki's office to report this matter: "President, many television stations have forcibly removed our advertisents. However, Tokyo Television Station has not made any response. They're just doing what they need to do. This morning's electronic ga advertisent was still aired as usual."
"Hmm? Tokyo Television Station?"
Takayuki imdiately rembered that television station with the quirky mascot, the one that would broadcast his programs every day without fail in the future, and eventually survive by airing cartoons.
It's really unconventional, but I like it. I like television stations that honor their promises and adhere to contractual agreents.
It seems that I can consider so kind of cooperation with Tokyo Television Station in the future; the thought processes of that quirky television station are probably completely open to such invitations.
Takayuki said nonchalantly, "It's okay, if the TV ads can't be aired, then so be it. After all, that's not the main battleground anymore."
Television viewership is declining, television stations are unhappy that ga consoles are taking away their viewership, they've cut off our promotional channels, and they really think I have no way to respond?
I've had my promotional channels forcibly cut off before.
Upon hearing Takayuki's words, Koichi Natsu also showed a strange smile.
So far, the ground promotion stage has never weakened, and the huge ground promotion team is now spread all over Japan.
This is also thanks to Masashi Ota.
With a bit of a regrettable past, it was easy for him to find a group of idle young people.
Young people also need money to go out and have fun, so naturally, they won't refuse job opportunities.
And most importantly, they can experience all the gas of the Famicom up close for free. They think this job is so cool; now they feel that there is no job cooler than this, and they are even quite enthusiastic about promoting it.
"Not to ntion the matter of television stations, has Surai Electronics shown any movent recently? They seem to have been quiet for more than two months now, right?"
After all, Surai Electronics is the first competitor. It's just that after they played their trump card in the first round, they suddenly quieted down, without even causing any ripples. It's like they're playing dead.
But he knows in his heart that such a company will never easily give up a huge market.
As long as they investigate carefully, they can now discover that electronic gas are sweeping across Japan, showing a trend of becoming a completely new form of entertainnt.
What's the best way to make money in this world?
It's entertainnt.
Anything related to entertainnt is the best way to make money.
Surai Electronics will definitely not give up.
"Now that you ntion it, I've heard so news from acquaintances about Surai Electronics. They seem to be about to unleash a 'big move'."
Reviews
All reviews (0)