Chapter 2065: Chapter 964: Sches and Strategies of a World-Class City
“Of course, managent must be done well, from top to bottom.” Yan Fei talked for a while, then thought for a mont before emphasizing one point. “First, think of ways to attract so people, and provide good service. Absolutely no exploiting or scamming people. If you want people to co and spend money, you have to offer good service. If it’s just a one-ti deal, sooner or later, even resources will be wasted. For things like scamming tourists on the road, catch them and fine them heavily, confiscate their properties, only then can developnt happen.”
People who frequently travel around know that there are places you can only visit once, just that one ti when you don’t know any better. Because after visiting, all that remains is disgust, who’s dumb enough to go a second ti?
So places have attractions that even scam locals, and eventually, the reputation gets so bad even locals stop going, and once outsiders hear about it, who’s daring enough to visit? Do they think everyone is a martial arts master with so big shot backing them, unafraid of anything?
Scamming tourists like that simply cannot exist. Yan Fei now talks about scamming on the road because he’s seen it firsthand. Actually, he’s never seen the later tricks so attractions use to scam people, clearly determined to scam every visitor just once, a scam they rember for life so they never return.
Secretary Shan was taking notes non-stop, at this ti people hadn’t realized the power of hype. But Yan Fei, having done a lot of his own advertising, although he hasn’t ford a clear theory, instinctively feels that what he’s saying isn’t wrong.
After taking notes for a while and seeing Yan Fei not continuing, he urged: “Any more specific tactics, Brother Yan, we’re counting on you!”
“Don’t count on , I’m just talking nonsense.” Yan Fei said with a smile. “There are many thods! Do you know what a soft article is? Get soone to write about what they saw on a day tour of scenery, or even find soone to ghostwrite an essay for a primary or middle school writing contest about our attraction, all of these are ways. Anyway, make sure people know we have attractions here, and that they’re great. Simple advertising isn’t as effective as this, only this kind of advertising is effective.”
“Don’t limit yourself to traditional dia like TV and newspapers, also on the internet. Now computers are becoming cheaper and cheaper, in the future every household will have one, promotion on the internet is equally effective…”
While Secretary Shan was taking notes, he internally grumbled, it’s easy for a big boss like you to think computers are cheap, it takes four to five thousand just to get a subpar one. I’m a secretary, to get a computer I’d have to go without food or drink for months, right?
However, on reflection, computers are indeed getting cheaper, and the price is dropping quite rapidly. It used to take over ten thousand for one, and just opening a news webpage took long enough to go out for a smoke.
Now as people’s incos increase, computer prices have instead fallen to four or five thousand for a slightly inferior one. And even a slightly inferior one is much stronger than the over ten thousand ones back then.
“What else?” Secretary Shan was relentless, regardless of whether he could comprehend or use it, he kept asking as long as Yan Fei was willing to speak.
In his mind, it was Boss Yan’s advice, surely more reliable than what the ordinary person says, right?
Now so people are promoting how much better the moon is abroad than at ho, but how have those people turned out? Blowing their own horns at ho, if you’re so great why didn’t you stay abroad? Those who truly made it big and ca back, on the contrary, say nothing. It’s those who couldn’t make it abroad, returning and relying on bragging about their days abroad to get by!
Look at Boss Yan, saying nothing, thriving in this place.
Secretary Shan only learned last night while getting instructions that besides those dia reports, Boss Yan recently made a big deal with soone from a supposedly super-rich desert city.
Previously in Wan City, they knew about Boss Yan buying pastures and mines, these news pieces appeared in local dia, but that was the skill of spending money. Until Lin Baoguo returned, followed by news of Boss Yan selling ten cows and making fifty million, and even beca so director, people in Wan City were stunned!
We don’t understand anything about being a director, but fifty million, that’s sothing many people dare not even dream of! Soone sells a few cattle and earns it, comparing oneself to others is infuriating, right?
Now, casually discussing a deal like this, you could guess with your toes it’s an astronomical collaboration, truly shocking people to death.
So Comrade Shan was diligently taking notes, terrified of missing a key point—if anything’s missing, it would be a major problem reporting back.
Hearing Secretary Shan’s persistent questioning, Yan Fei pondered for a while and summarized: “Brag, that’s the word: brag. Brag about how good our place is, in the end, it’s about getting the reputation out. And as I just said, be attentive when entertaining tourists, we won’t scam people, it’s about small streams flowing long.”
“How to brag?” Secretary Shan asked again.
Yan Fei pondered for two more seconds: “Just watch how I talk to the reporters later!”
Yan Fei knows full well whether reporters will interview him; it’s unavoidable. He has always shied away from interviews, staying hidden away on the ranch, now that he’s making appearances, there will definitely be no shortage of reporters coming to interview him.
Sure enough, when the eting ended and the reporters started interviewing, a large group of reporters sward over.
By this ti, Secretary Shan had already gone back to quietly report, many people were quite interested. They saw Boss Yan alone in front of the reporters, unfazed, speaking eloquently: “The business with the Dubai royal family is just my first step. If you want to ask why I was able to attract such clients? It really wasn’t pulling them in, they ca to on their own.”
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