Chapter 1000: Chapter 902: Victory of the Joker and the Defeat of Justice_3 Chapter 1000: Chapter 902: Victory of the Joker and the Defeat of Justice_3 Robert Iger also laughed, saying, “Martin’s new film has received rave reviews and excellent box office returns.”
“Joker” had similarly caught the eye of the executives at Warner Bros. and DC Films.
In preparation for next month’s release of “Justice League,” the Warner Bros. team, using routine company procedures, pressured “Joker” into including a “Justice League” advertisent.
A dia reporter interviewed Martin, who was promoting “Joker.”
Facing the cara, Martin said bluntly, “Sorry, I don’t want to talk about anything unrelated to Joker.”
The reporter persisted, asking, “But Joker is part of DC, right?”
Martin spread his hands in exasperation, “The executives at DC have said more than once that ‘Joker’ does not belong to the DC movies; my film was expelled by DC.”
After leaving the press site, Martin got into a car, and Thomas took the passenger seat.
He said, “Justice League is leeching off our popularity.”
“Our heat isn’t so easily leached,” Martin, who already had plans, told Thomas, “Get soone to start a stir in the dia and online.”
Thomas responded, “It’s already set up.”
Martin looked toward Bruce, “Is there any news from that side?”
Bruce, knowing he was referring to Ivan, responded, “Caught them in a couple of intimate photos.”
Martin nodded, “Good. Normally, this wouldn’t affect Kevin Tsujihara, but if ‘Justice League’ fails, it’s like handing a knife to Daniel.”
During this ti, “Joker” and “Justice League” were hot topics.
A film neither favored by the higher-ups at Warner Bros. and DC nor even acknowledged as a DC movie, yet it generated massive box office returns and explosive acclaim.
Inside Hollywood, in the dia, and among movie fans, the daring move by the Warner Bros. team was widely praised.
“Vanity Fair” even published an analysis article: “Since the new managent took over at Warner Bros. in 2010, in just over six years, they have screwed up over a dozen large projects with investnts of hundreds of millions of US dollars each. The film business under Warner has been struggling, with any real comrcial profits coming only from legacies of predecessors or sidelined projects like ‘Joker.'”
“Therefore, there’s a saying within Hollywood about the Warner Bros. team, the strongest capability of this managent team is their genius-like creativity and thinking which avoids every elent of success in movie projects, thus bringing enormous losses to Warner Bros…”
As “Joker’s” box office soared, the unique perspective of the Warner Bros. team beca more apparent.
Although the number of viewers who had watched it increased, the acclaim was inevitably declining, but the film maintained a steady box office performance without significant drops.
The second weekend in North Arica saw “Joker” raking in another $86.57 million, still dominating the North Arican box office charts.
Adding the inco from the previous four business days, the film’s total North Arican box office reached $327 million.
This number far surpassed “Captain Arica 3” at the sa ten-day post-release point.
That sa week, “Joker” was released concurrently in 78 foreign markets, sweeping up $180.5 million in its opening week, easily breaking the $500 million mark globally.
By 2016, the contest for the top spot in both North Arican and global box offices was gradually losing suspense.
In stark contrast was “Justice League.”
This ga superhero film, laden with countless hopes from Warner and DC, released its official trailer edited by Joss Whedon in late October. It was the first ti the six titans of Justice League were assembled in a live-action film.
The idea of the Warner Bros. team was to capitalize on the attention drawn to DC characters by “Joker” to grab as much attention as possible, attracting movie fans.
But contrary to their wishes, as soon as the trailer was released, it was t with a barrage of criticism.
Even when the director switched from Zack Snyder to Joss Whedon, which was sowhat anticipated, it still shattered the expectations of DC fans.
Wherever the trailer was available, there was a flood of negative comnts from DC fans.
“Oh God, is this a DC superhero movie? An awkward humor, crude jokes, just from watching the trailer it seems like a piece of crap produced on an assembly line, hoping the actual movie will be better.”
“Exactly what I feared most happened, Zack Snyder was kicked out of the crew and the film’s director beca Joss Whedon, the style changed completely, the trailer has already hinted at the outco, it’s a soulless Justice League!”
“Just watching the trailer, I cringed so hard, I can’t imagine how terrible the actual thing must be if this trailer is for ‘Justice League’.”
The fans next door mocked them.
“If you replace the costus of the heroes, soone would believe this is an Avengers movie.”
“DC hasn’t found the right path; they can only follow what Avengers went through. I dare to predict here, they won’t even manage to get the leftovers from Avengers.”
“With Nolan and Martin discarded, instead of using them, they created conflicts and kicked them out of DC, the Warner Bros. team truly consists of super geniuses!”
Even with unfavorable pre-screening reactions, by this point, Warner and DC had no choice but to continue pushing “Justice League’s” promotional marketing and stick to the plan to release it just before Thanksgiving.
As long as it was released, no matter the success or failure, they could still recover so of the investnt.
Of course, Warner and DC had done a lot of work, invested heavily in marketing, and using the influence of being one of the top six companies, suppressed all discontent within the crew toward Joss Whedon to avoid negative news that could impact the film further.
Reviews
All reviews (0)