Chapter 453 The bigger the storm, the more expensive the fish.
As Nuomi got rich, encountered a business crisis, and group shopping in the sa market naturally didnt fare well either.
Although after a market reshuffle, group-building companies have a large number of high-quality rchants in their hands, but no matter how high-quality they are, they are of no use under the temptation of real money.
felt very relieved after learning the news.
I dont know when the internal atmosphere of the Shanghai branch suddenly began to change.
Look, if you cant even join a group, then isnt it normal for us to not be able to do it?
Have a rest and show off!
But what they dont know is that although the transaction volu of group buying is indeed falling crazily, the number of viewers of the Taotie List and Goods List has not dropped much.
Just like when working in second- and third-tier markets, because the group-buying list has a higher reference value, everyone was still used to reading reviews on group-buying before Nuomi Group Coupon.
This ensures the basic daily activity of the website.
The most important thing is that the trading volu of this self-operated sector of Pin Tuan Strictly Selected has not decreased but increased.
Because group buying is so explosive, after the market is heated up, many counterfeit channels have flooded in. Clothes, shoes, mobile phones, computers, costics, and daily necessities are all common and difficult to guard against.
However, group buying is a fast-paced battle. A small manager may have signed hundreds of stores or channels, but he only has five or six employees per day.
They dont have the manpower and energy to do back-up adjustnts, and they dont want the order volu in their hands to decline.
The basic idea is to ensure that the order volu continues to rise, while the high-level idea is to capture the opponent's territory as soon as possible.
As for fakes, they choose to let the market screen them for them.
What is market screening?
It is when consurs are exposed that I bought fake goods, they will follow the supply channel to eliminate the source.
Let consurs screen for them. This is a thod that does not cost too much and does not require too much energy. Even if one is false and three are compensated, the cost is lower than a comprehensive back-check.
To use a proverb as a taphor, they hope that consurs can pull out the carrots and bring out the mud for them to reduce their workload.
The strategic cooperation plan of Linchuan Business Group can go so far through the group buying market. In fact, the reason is the sa.
If there is no problem, no one is willing to fire their sales leader during the market competition, so even if soone discovers that they are all mbers of a certain business gang, it will be of no use.
Shang Gang exists in every city. They do not have a divine perspective and are unable to find evidence with answers.
With the proliferation of counterfeit goods, the slogan of buying genuine products and carefully selecting them in a group is spreading further and further.
Therefore, Jiang Qin took advantage of the daily activity, which did not fall rapidly, to free up part of his energy in the main market and specialize in developing the group-based and carefully selected business.
Thirty percent of the channels in this sector co from Linchuan Business Gang, and 70% co from Wanzhong Mall.
Before the reform, Wanzhong was a pure sales mall with many high-quality supply channels and deep relationships with distributors of various categories. He Yijun is also a businessman who cares about integrity and maintains very good relationships with everyone. .
With Lao He as the middleman, channel negotiations have beco very easy.
In addition, he also allocated so manpower from business to discuss supply channels for electronic products.
January 11, the task lists of all managers of the Shanghai branch were updated, and the developnt of group selection has beco the most important business during the stage when Nuomi is sweeping the market.
Dostic mobile phone brands can do it, but copycat phones dont.
Low-end channels can be used, but those that dare to pretend to be genuine by changing the wording are not allowed.
As for the channels of so specialty stores, we can subsidize them ourselves, but we must ensure quality.
This task does not require a single quantity, but the image of authenticity must be promoted at this stage. Xuei has already produced a lot of group building materials, and we want to make the group building process synonymous with authenticity.
Channel control can reduce the influx of counterfeit goods, but opportunism cannot completely curb it.
Because sotis even the things in specialty stores may not be all genuine.
Therefore, Jiang Qin requires that if fake goods are sold, they must co to the door to exchange the goods within an hour, and strictly ensure the last mile of genuine sales.
As a result, the market competition caused by Nuomis first financing has produced three results.
Nuomi has taken up almost 90% of its business, LaShous market has fallen into a serious downturn, and its group-to-store business has also continued to decline. However, Group-to-Select has managed to create an authentic image, and its influence has gradually beco far-reaching.
The discount on glutinous rice is really great, but I bought a lot of fake and three-no products. Now I have to wait for news about exchanges. I dont know what to do.
Ive said it before, its better to buy electronic products through group shopping.
There are also fakes in group bookings, but they are very rare, and once fakes appear, they will imdiately return or exchange them, and even give out subsidy coupons if it takes more than an hour.
Its okay to eat, drink and have fun with glutinous rice, but Im still used to buying things in groups.
Direct sales through authentic channels, excluding brand premiumsselected in groups
After New Years Day, it snowed for the first ti in Shanghai. Yang Xueyu stood on the street, looking at the posters of the group selection, and was speechless for a while.
Cui Yiting walked across the road, wearing a long black down jacket with so light makeup on her face. She reached out and handed Yang Xueyu a cup of hot coffee. The two of them drank coffee and looked at the seemingly nonexistent snow. They didn't speak for a long ti until Yang Xueyu took the initiative to speak.
Are you familiar with Jiang Qin?
Not quite familiar, but we have eaten together.
Yang Xueyu turned to look at him: "What's your impression of him?"
Cui Yiting was silent for a mont: "At that ti, I thought he was just a lucky college student. He was a little courageous and had so money in his hand. He was the kind of person who was lucky."
Have you ever thought that maybe luck is sothing you created for yourself?
?)
Yang Xueyu pointed to the poster of the group tour: "The group tour selection was launched on New Year's Day. Mr. Luo hadn't left at that ti. We discussed this matter and felt that this thing was a very strange branch because everyone wanted to unify the market. He I just want to play with channels.
Cui Yiting retracted her left hand into her sleeve: "I heard Mr. Luo say that you reported to the headquarters at that ti."
Yes, although I dont understand why they suddenly implented strict selection when the market is still unstable, but I know how important the image of authenticity is to group buying, so I want to join hands with him.
Didnt the headquarters agree?
Yang Xueyu shook his head: "I don't disagree, I just asked us to wait first, saying that we would consider this after the financing is obtained. I thought it was okay to wait, because establishing an authentic image is not a short-term task and will take three years." Five years is possible.
Cui Yiting looked at the poster in front of her and listened silently.
But I didnt consider that this market is abnormal.
Yang Xueyu sighed: "The harder you hit Nuomi, the more rampant fakes will beco. Sotis it doesn't take three or five years to establish a genuine image. It just requires your opponents to sell fakes and you not to sell. How noble."
Cui Yiting pursed her lips: "Mr. Yang, what you an is that the group suddenly took advantage of the hot sales on New Year's Day and went online to carefully select it. Is it just for today?"
I think so.
Yang Xueyu turned to look at her: "Whether it's Lashou or Nuomi, any company that raises funds first will definitely disrupt the market. You know, I know, and Jiang Qin also knows, but the difference between us is that he will take advantage of, But we won't."
Facing Nuomis offensive, what can we do? We can only fail because we have no way to carry it.
The disadvantages of group-building are almost the sa as ours. They cant stop Nuomis frontal attack, and their users are also losing, but they suddenly changed their focus and took advantage of Nuomis craziness to complete the image building.
After the news of Nuomis financing ca out, we were panicked from top to bottom, but Jiang Qin must have been very excited that day.
Cui Yiting was silent for a long ti after listening, looking at the poster in front of her and lost in thought.
After New Years Day, Laishou was exhausted from the group fight. Everyone had only one thought, and that was to calm down for a while and stop causing chaos.
But there is a very simple truth, that is, wealth must be found in danger. The bigger the storm, the more expensive the fish.
When I first joined the company, everyone said that I was a theoretical person because I like to talk on paper. But with the developnt of group buying now, if everyone still thinks that burning money can determine the outco, then we will definitely die.
I regret coming to Shanghai. Ill let it go if Nuomi hurt physically, but Tuan Tuan always hurt ntally. I still rember Mr. Luos expression when he ran away with the bucket.
Yang Xueyu finished speaking and walked away from the street, while Cui Yiting looked at his leaving figure and remained silent for a long ti.
At this mont, she couldn't help but wonder whether Jiang Qin was plotting sothing again, whether he had laid so foreshadowing, whether he felt that everyone was a piece of fish on his chopping board, and then he held the kitchen knife and revealed a A cold smile.
Cui Yiting felt a chill that was worse than the weather, and she felt a lot more powerless in her heart.
In fact, Jiang Qin was sitting in the classroom at this ti, studying hard at the review materials.
Examination week is coming soon. Principal Zhang promised not to let him fail the exam, but the requirent is that he cannot hand in papers in advance and cannot sleep during the exam. He must pretend to be serious until the exam is over.
The whole world knows that you can't attend class and you pretend to be aweso. As a result, you fall asleep during the exam and you haven't failed the exam. Does that an the school's credibility is still going to be lost?
So even if you act, you still have to perform. Although I dont have classes, I do it every ti! road! question! All! eting! montum.
Jiang Qins head exploded after listening to it. Do you know how difficult it is for a student who cant even understand the questions to pass an exam seriously?
But there is no other way. In order to ensure that he does not fall asleep, he still has to learn a little bit.
Lao Jiang, you have been holding a book and reading every day recently. Do you understand?
Cao Guangyu couldn't help but stab him with a pen, he was so arrogant.
He studied very seriously this sester, mainly to be admitted to graduate school and spend two years with Ding Xuefeng, so he took the final exam very seriously.
Jiang Qin glanced at him: "To be honest, I really can't understand."
You still read it if you dont understand?
Jiang Qin put down the notebook with Feng Nanshu written on it and couldn't help but smile: "Although I can't understand it, I have a villa."
Cao Guangyu:
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