So people stood dozens of ters away, barely able to see the screen as more people crowded in, watching it like a movie. Even if the TV was just a dot of light in the distance, they refused to leave.
Finally~!
A vibrant station jingle played, the ABC logo appeared on the screen, and a bold voice in Japanese announced:
"ABC Television Japan broadcasts officially start today. Now, enjoy our first program, featuring Arica’s most beautiful and famous star from Hollywood, Miss Marilyn Monroe."
On the screen, Monroe appeared, dressed in a low-cut evening gown, her fair, delicate skin glowing, exuding an unparalleled allure.
Monroe began singing a beautiful song in English. Although most Japanese viewers didn’t understand the words, it didn’t dampen their enthusiasm; everyone stared intently at Monroe on the screen.
After today, many were bound to beco devoted fans of Monroe.
One thing was certain, As the first Arican woman to appear on Japanese television, Monroe was now unforgettable in Japan because the "first" is always morable.
After two songs by Monroe, The next segnt was an introduction to Arica. Towering skyscrapers lined Manhattan, cars crowded the highways, massive chain supermarkets with shelves packed with goods, and large shopping malls showcasing clothing and shoes, with custors strolling leisurely with bags in hand.
Residential neighborhoods showed row upon row of houses, each with a car parked in front, spacious hos where cars and televisions were standard for every household, with kitchens filled with appliances, portraying a level of modernity that seed unbelievable.
Las Vegas casinos, Guests enjoying a large pool, playing in the leisure areas, and gambling joyfully in the luxurious casino area. Soone hit a jackpot of $120,000, and those around offered imdiate congratulations.
The prize amount left many Japanese wide eyed with surprise.
$120,000!
Soone ntally calculated their own salary—earning about $30 a month working at a factory, already considered an excellent job that made others envious. But $120,000 was equivalent to 300 years of his wages.
Hollywood.
The wide Sunset Boulevard, with roaring sports cars and countless beautiful won, was lined with major film studios on both sides.
For many Japanese, this was their first glimpse of what Arica looked like.
Countless people were awestruck.
Arica was far more developed and advanced than they had imagined.
And it wasn’t over.
The screen transitioned to footage of President Johnson taking his oath for re-election earlier that year.
The Japanese host narrated in Japanese, introducing him as President Johnson of the United States.
As President Johnson spoke, the Japanese host translated along with the speech.
For the vast majority of Japanese people, this was their first ti seeing the "legendary" Arican president—this bespectacled foreign old man, who held the most power in the world. Japanese people, inherently respectful of authority, looked at Johnson not with hatred but with respect.
These clips were carefully compiled from countless videos, crafted to promote Arica in Japan.
In simple terms, it was a ans of indoctrination.
It aid to foster admiration for Arica, instilling a deep-rooted reluctance to oppose it.
Not only the crowds gathered in squares, parks, and kiosks watched ABC Television’s programs. Many prominent Japanese figures, including Pri Minister Yoshida Shigeru and even Emperor Hirohito, were also watching.
These individuals could naturally afford televisions, so they didn’t need to squeeze in with the ordinary people to watch.
Your next chapter awaits on .Côm
When the promotional video introducing Arica’s way of life aired, both Emperor Hirohito and Pri Minister Yoshida Shigeru furrowed their brows deeply.
A heavy sense of worry arose in their hearts.
Since occupying Japan, MacArthur had also conducted propaganda efforts, but they felt it was nowhere near as visceral as television.
The Arica shown on TV captivated not only ordinary Japanese citizens but also Japan’s elite, who felt that life there seed almost like paradise.
The impact of television was a hundred tis stronger than radio.
Many felt uneasy.
But there was no way to stop it now.
That night, many people stood in the cold wind, watching until the end. They enjoyed every program, even a Pepsi comrcial, with deep fascination.
A few days later, Wells Fargo introduced a television loan service.
As long as one could provide proof of inco, they could get a loan to take ho a brand-new Arican television and watch ABC programs daily.
Honestly, Many people were utterly enchanted by the television shows.
Clenching their teeth, they took out loans to bring ho a TV, and while they didn’t end up as hoowners, they would at least beco "TV owners."
When you start learning to "enjoy life,"
Haha, You’ve already fallen into the consur trap set by capitalists.
Despite ABC Television’s lackluster profits in the Japanese market, other companies within the Hardy Group who are planning to export to Japan were keeping it from losing money with their advertisents. In fact, even if ABC was operating at a loss, the Hardy Group would still support it financially to dominate the Japanese market as soon as possible.
ABC Television first covered Tokyo, and after starting regular broadcasts, quickly established stations in other major cities such as Osaka, Kyoto, Nagoya, and Yokohama. With sufficient funding, television signals soon covered the entire country of Japan.
This was mainly because Japan’s land area is relatively small; the entire country is not even as large as California. Japan spans just 370,000 square kiloters, while California covers 410,000 square kiloters.
Currently, local Japanese television stations remain under strict regulation, with no programming available. As a result, ABC Television has beco Japan’s sole broadcasting station.
This essentially grants them control over the country’s primary source of public opinion.
The programming on ABC Television primarily features Arican shows, including "Mighty Mouse Playhouse," "Sesa Street," various movies and TV dramas, and "Captain Arica." It also offers children’s programs and news broadcasts.
"Sesa Street" is popular with young children, but teenagers and even adults prefer "Captain Arica and other super hero shows," which quickly gained a strong following upon its debut.
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