"Bastard! Good-for-nothing! How could you tell only now! You bunch of incompetents!"
In Chen Xueming’s office.
After receiving a call, his younger brother Chen Xuejun imdiately let loose a string of curses, because the call was from a staff mber at Huangcheng Forest Farm, informing Chen Xuejun that a team of journalists from NTS had visited recently.
At the sa ti.
Chen Xueming also received a ssage from the head of the public relations departnt at Q Entertainnt dia, saying that NTS was currently reporting on the situation at Huangcheng Forest Farm.
Subsequently.
Chen Xueming switched on the TV to see for himself.
Indeed! The live coverage was underway, and even Chen Xueming couldn’t help but be stunned by what he saw.
Because neither Chen Xueming nor Chen Xuejun could have ever anticipated that this matter would attract the attention of the official dia, and it was NTS no less.
"You’re all fired, a bunch of good-for-nothings!"
After saying this angrily, Chen Xuejun hung up the phone, then turned his head, just in ti to see NTS broadcasting live news about Huangcheng Forest Farm.
The most crucial part was.
Right then, the news was ntioning that Jiangjiu Group, their own company, was the contractor for Huangcheng Forest Farm.
Once this news got out, it essentially inford everyone in Xia Country that the logging and burning of trees at Huangcheng Forest Farm was the doing of their Jiangjiu Group.
Chen Xuejun was utterly furious.
Because he had just spent ninety-five million on PR costs to quell the buzz created by Mist City Arts and Science University, and now you’re telling that NTS has already uncovered and reported on this?
At this point, as soon as there was official news coverage, even if they wanted to manage the situation through PR, it would basically be impossible!
"How did NTS find out? Did Mist City Arts and Science University directly provide NTS with news leads and materials?"
Chen Xueming was perplexed.
But Chen Xueming thought about it; although Mist City Arts and Science University had so substance, to think that an institution of its social status and influence could actually get in contact with NTS?
That was simply inconceivable.
"Damn it! Damn it! Damn it all!"
At this mont, Chen Xuejun was so infuriated he felt like his lungs were about to explode, almost spitting blood with rage—the more he thought about it, the angrier he beca.
"Younger brother, I’m afraid... I’m afraid we are powerless to turn this around now, especially since NTS has already reported on it. I believe the relevant departnts will definitely take notice imdiately,"
Chen Xueming said helplessly, shaking his head to his younger brother Chen Xuejun, "Even if our Q Entertainnt dia is powerful, facing a situation like this, there’s no way to manage it. We have to operate within the rules, you understand what I an."
Although Q Entertainnt dia’s public relations capabilities were very strong, known dostically as unparalleled.
In Xia Country, no matter what the PR situation, it had to be dealt with within the rules, otherwise it would be unmanageable.
"I know, but big brother, what about the two paynts I made earlier? Won’t they have been a waste?"
The more Chen Xuejun thought about it, the angrier he got, especially when he rembered spending ninety-five million on PR fees; he felt as though his body was rocked by surging anger, and he was on the verge of spitting up blood.
"Regarding this matter, we can discuss it with Twitter and the Words Group, after all, we weren’t able to suppress the issue in the end, so we should be able to negotiate the price."
Chen Xueming also wanted to prevent further losses for his younger brother Chen Xuejun, after all, it was about ninety-five million.
He initially thought that after spending the ninety-five million, everything would be smooth sailing, and they would have nothing to worry about, but who could have expected that NTS would go on to directly report the news on Huangcheng Forest Farm.
"This is infuriating!"
At this point, Chen Xuejun’s face was red with rage.
"Younger brother, what you should be considering now is how to resolve this matter,"
Chen Xueming seriously said to his younger brother Chen Xuejun.
"Then, big brother, what should I do now? It has already been exposed by NTS, by today at most, the whole of Xia Country will know!"
Chen Xuejun said helplessly.
"You must prepare to apologize with Jiangjiu Group. For this kind of issue, once you apologize, everything else can be negotiated,"
Chen Xueming imdiately suggested.
Chen Xueming was very experienced in this area; after all, quite a few entertainers under Q Entertainnt dia had been subject to controversy, but controversies were not a big deal, as long as they had strong PR. Once the entertainers apologized and they managed so PR, setting the tone and such, those entertainers could basically be cleared of the ss.
"Yes, yes, yes, let’s apologize first. As long as our apology is tily, the public criticism won’t catch up with us,"
Upon hearing this, Chen Xuejun imdiately nodded in agreent.
Then Chen Xuejun made a phone call straight to the PR departnt of his own Jiangjiu Group.
Although Jiangjiu Group’s PR departnt was not as formidable as his brother Chen Xueming’s Q Entertainnt dia, crafting an apology statent would be no problem.
"Imdiately draft an apology statent regarding Huangcheng Forest Farm and release it through the official channels of Jiangjiu Group!"
Chen Xuejun instructed.
"Alright, Mr. Chen!"
...
After NTS broadcast live coverage of the Huangcheng Forest Farm incident, netizens across Xia Country beca aware of this news event, and various official and local dia outlets also began reporting one after another.
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