Translator: Atlas Studios Editor: Atlas Studios
Lanxin Corporation’s retaliation ca quick and ruthless.
Soon, T-K Corporation would no longer be able to enjoy the fruits of their success.
Because, the fact that they bribed a few of Country Z’s citizens to provoke and incite the conflict about the Health Supplents Association and Lanxin Corporation would soon be revealed to the public.
Firstly, the few of those people were not only beaten till they had bruises everywhere but also had their legs broken. Being rogues, as they were thrown to T-K Corporation, they made noise and cried in the lobby of T-K Corporation, begging for them to pay them for dical fees and for their psychological health as well, or else they refused to leave.
Even though the security guards tried all thods to chase them away, the mont they got close to them, they would cry and scream about their broken arms, and that they totally could not do anything already.
The journalists heard about such a news and surrounded T-K Corporation’s lobby.
The journalists interviewed a few of Country Z’s citizen that was beaten up and got the truth from their own mouths. They even checked their identity and confird that what they were saying was the truth.
T-K Corporation used the following three underhanded thods to wreck havoc onto Country Z’s Health Supplents Association as well as Lanxin Corporation and Bella.
Over this ti, T-K Corporation made use of advertisents and promotions to package their own reputation and product image nicely, to position themselves as an internationally renowned business. They pushed their own brand up to beco the most influential brand in Country Z.
This caused many of Country Z’s citizens to believe that this firm, this brand, with their international influence, was a company that could not be defeated by Lanxin Corporation’s five or six years of experience.
However, after this news was released, T-K Corporation’s image and branding suffered heavy losses, and its sales volu continuously dropped. The citizens were angry with T-K Corporation’s underhanded moves.
In their opinion, how could an internationally renowned business carry out such underhanded acts?
Lanxin Corporation’s actions totally exposed T-K Corporation’s fake packaging.
T-K Corporation faced the threat of losing the citizen’s trust.
At this mont, the citizens who were still focused on resisting foreign capital and protection of local brands only just reacted and realized that they fell for T-K Corporation’s tricks and were used as ammunition.
T-K Corporation’s actions intended for Country Z’s citizens to engage in war with one another, and for the Corporation to reap the rewards.
Because of this, everyone felt even angrier and scolded the Corporation for their shalessness.
The wave of resisting foreign capital caused University students to organize etings and arrange protests on the street, parks, areas, trains and public areas to engage in public speeches and give out flyers, talking about the influence that foreign capital would cause on Country Z.
All across the nation, there was a wave of sentints on resisting foreign capital.
Under Wen Xinya’s aid, this wave reached its peak.
“Oh my God, what’s happening?”
Jose could not understand why things even reached this stage.
“I have already explained to the dia and everyone that this was only the act of a few employees in T-K Corporation, and I have already fired them from the company and issued a public apology to provide the citizens of Country Z with an explanation. Yet, they are still not letting go of this matter.”
Jose recalled that their public relations managent system did not have any leaks, and it was a perfect crisis managent case.
But why did it not have the effect that he expected?
Chu Jingnan just looked at Jose and said, “Country Z has a saying that goes, a thousand mile journey could be ruined by an anthole. What this ans is that we must not downplay the effect of our own mistakes. One small mistake could cause huge trouble, or cause us to suffer huge losses, to the point that your life could be ruined.”
Jose could not understand. “I don’t feel as if this mistake was so serious that we can’t recover from it.”
To him, this was only a small matter.
Country Z’s people were too calculative and bore grudges over small matters.
Chu Jingnan closed the docunts that he had on hand and said, “T-K Corporation was pushed up the sales pedestal and beca Country Z’s most influential health supplents brand. How much of it was due to your advertising, promotion and packaging, I believe you know it best.”
Jose was shaken, and then he suddenly realized where his mistake lay.
Chu Jingnan continued, “As a matter of fact, the mont T-K Corporation’s Traditional Chinese dicinal products went on the market, it was highly controversial. On one hand, Country Z’s citizens were talking about resisting foreign capital. Yet, on the other, they were tempted by your great advertising and developed an interest in your product. The sales growth was not due to their recognition for your product, but rather their curiosity in it.”
This was where the problem lay.
The citizens did not really approve of T-K Corporation’s product. Hence, its market share would be unstable, to begin with. T-K Corporation did not take the opportunity to manage their own product well and to stabilize their market share. Rather, they chased after instant success to bring down Lanxin Corporation and to achieve a monopoly in Country Z’s health supplents market.
This was putting the cart before the horse.
“So that’s the case!” Jose suddenly lost strength in his body as he realized what a low level mistake he made. He had missed the best opportunity to gain a greater market share in Country Z’s health supplents market.
He was distracted by the thought of bringing down Lanxin Corporation and was chard by the interest that the people had in T-K Corporation. He only chased down Lanxin Corporation to defeat them, forgot about his final goal of creating profits for the company, and only focused on increasing their market share in Country Z.
Chu Jingnan added, “T-K Corporation’s Traditional Chinese dicine health product was on the market for less than a year, how could it match Lanxin Corporation’s six to seven years of operations?”
The citizens only bought T-K Corporation’s product due to the overwhelming amount of advertisents and promotion.
However, Lanxin Corporation had held the market share for six to seven years, and the quality of their product was what had the heart of the people. This was also why when T-K Corporation attempted to release rumours about Lanxin Corporation’s product quality, it did not pick up.
How could a mont of curiosity match sothing that had already captured a person’s heart?
T-K Corporation could not make use of the people’s montary curiosity to carefully manage their own products. Hence, they lost the faith of the people and received bad reviews from many who tried it, making it worst for them.
Jose then realized and said, “I always thought that Lanxin Corporation was able to bring down T-K Corporation again and again due to their tricks and ploys. Now I realize that we have been truly defeated, and Bella was ticulous and held the chips in her hand all along. She can be seen as a genius. I can’t match up to her at all.”
Ever since T-K Corporation and Lanxin Corporation’s acquisition war began, Bella had always held control of the situation tightly and manipulated people, calculated and plotted, sending T-K Corporation to the edge step by step.
This kind of person was truly the scariest.
Chu Jingnan sighed. “T-K Corporation’s falling market share allows for an even stronger retaliation from Lanxin Corporation. You... had better make your preparations!”
Chu Jingnan was not too optimistic about it.
From his perspective, T-K Corporation was already set to lose.
To him, T-K Corporation’s acquisition would beco a huge failure in his life, a failure that could never be forgotten.
And the person who caused him to fall was... Bella!
Other than Wen Xinya, there was another person who caused him to taste failure.
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