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88 His Genius Idea

“Let’s see what food they have on the nu. If there’s nothing that you fancy, we can always go to one of the restaurants in the hotel,” Ace told

as he offered

the nu book.

“Thanks...” I thanked him softly as I took the nu from his hand.

While I was sitting on the sofa in the living room of our hotel suite, Ace took out his laptop before sitting down close to

on the sofa. I glanced over to find that he had already started working on sothing. Suddenly, I felt bad for leisurely choosing food for my dinner while he was busy working.

“Ace...is there sothing that I can help out with?” I asked.

“Yes, order so food for yourself and order so for

too,” Ace replied without shifting his eyes off the laptop’s screen.

“Umm...Ok...I’ll do that...” I mumbled.

After picking out a few items that should work, I dialed the operator via the hotel phone to place my orders.

“Can you list out so insights and potential angles for the storyline please?” Ace told

while his eyes still stared at his laptop screen.

“Yes...I’ll do that,” I replied.

.....

“Let’s discuss it in 15 minutes, I’ve got so ideas too...” Ace said without looking my way.

He seed busy. I guess apart from this project it wasn’t unusual for him to have other projects or work on hand. I stood up and took out my notebook and the voice recorder before taking a seat at the table. Soon enough Ace followed

and took the seat next to

before his attention returned to his laptop again.

We worked side by side in silence. He sorted out his work while I listened through so of the interviews using headphones. It was hard for

to think of any creative angles for the storyboard. Honestly, every ti I listened to the interview, I just felt depressed about the topic. Showing a very depressing story probably won’t be good enough to get the ssage across. There’s also the issue of preserving culture which gave

pause. If we support this cause and campaign for donations to end the dog at trade, that will an that we would be choosing to end so traditions and culture, right?

The worst part was that that tradition and culture wasn’t even ours in the first place. Did we have the right to do such a thing? Is there a middle path solution sowhere that is acceptable by both sides?

If there is, how do we push for it, and would that lead to a weak ssaging in the campaign?

Let’s say...

“I’m done. Now, tell

your ideas,” Ace ordered as he turned to face .

That was fast. Ti flew by much faster than I thought when I was deep in thought. Seed like my ti was up and now Ace wanted so answers.

“Umm...I don’t have anything solid, but I do have so thoughts on this. I think that it might be good if we can find so middle ground...” I began explaining.

Ace gave

a curious look and I knew that he didn’t fully understand.

“What kind of middle ground are you thinking of?” he asked.

“Well, it seed like all the local people that we interviewed ntioned about traditions and culture, so I was thinking that if we campaign to end all dog at trade then we would essentially be ending their traditional practices as well...” I voiced my concern.

“So, you’re scared of killing so old customs and traditions?” Ace asked.

“Well, yes. The thing is, we’ll be campaigning to kill customs and traditions that is not ours simply because our values are different. Dogs are purely pets for us but for people of other cultures, dogs can be food. After listening to them, it’s hard to draw the line...I think...” I tried my best to explain.

“If we present a middle ground of compromise, what would that be?” Ace asked with interest.

“I’m not sure. Maybe sothing like raising money to improve the conditions and practices in the dog at farms?” I voiced hesitantly.

“In other words, we’re not campaigning for the end of the trade at all. We’re saying it’s acceptable as long as the farms are clean, and the dogs are treated well in the farms?” Ace asked to make sure that he understood.

“Sothing like that. That’s all that I can think of right now. I know that the ssage is weak and very confusing...” I admitted weakly.

“I agree. It’s very weak. If I find it confusing, the audience will too. I doubt a ssaging as weak as this would lead anyone to donate money to the cause. Most donators will want to end the trade, they probably won’t pay for anything else especially if it seems to suggest that their money will be used to support the continuation of the trade,” Ace pointed out sternly.

Right...I had not really thought about that.

“I guess you’re right. I’m sorry...” I mumbled.

“Everyone that we interviewed seed to think that the dog at trade industry is in its sunset phase anyways. New generations are treating dogs as pets even in this country. The tradition of eating dogs hasn’t been widely adopted by the younger generation. Over ti, the practice will probably disappear along with the old tradition just like any other old traditions that has lost popularity as ti went by,” Ace stated his point of view calmly.

“Do you have any ideas?” I asked.

“What about sothing that shoots down two birds with one stone?” Ace suggested with a smile.

“Like what?” I asked. He certainly had

interested in his proposal already and I haven’t even heard it yet.

“Ending the dog at trade and all the animal cruelty associated with it while showing cultural transition of the newer generation embracing change. The change in the role of dogs in society might be a nice note to end on. We can show the natural progression in terms of culture while still sticking to the cause of ending the dog at trade,” Ace suggested before smiling confidently at .

–To be continued...

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