Chapter 1145: ng Chang and Boss Pei’s ‘Win-Win’ Collaboration
“The original intention of the na Doubt VR glasses is actually not difficult to understand. It has been very well displayed in the promotional video of the glasses.”
“Its implication is that these VR glasses will make the user blur the lines between virtual and reality. People can’t help but wonder if they are in an illusion or in reality.”
“Just like in the promotional video, the protagonist pressed the ‘reality’ button and escaped from the imaginary world. He thought that he had arrived in reality, but in fact, he had only arrived in another imaginary world.”
“What he sees is a world that is exactly the sa as reality. It is actually another illusion.”
“I have to say that this is a very ingenious na. It perfectly highlighted the characteristics of the VR equipnt.”
“However, it is obvious that this alone is not morable enough.”
“Therefore, just like before, Boss Pei used performance art-style marketing to make this concept more deeply ingrained in the hearts of people!”
“Soone might want to ask why did Boss Pei appear here? Didn’t it have nothing to do with Tengda?”
“If that’s what you think, then... you’ve been fooled!”
“I helped Slow Movent Studio for quite so ti. I can guarantee to everyone that Slow Movent Studio’s relationship with Tengda is not as simple as what the internet says!”
“Slow Movent Studio was jointly funded by Shenhua Corporation and Tengda Corporation.”
“The person-in-charge of the workspace was the original person-in-charge of Shang Yang Gas. At the sa ti, she was the producer of the most successful gas in Shang Yang Gas.”
“The Doubt VR glasses project is handled by an experienced project manager in Shenhua’s cell phone departnt. He once led the developnt of Shenhua’s many flagship cell phones.”
“The ga ‘Animal Island’ was designed by Slow Movent Studio with ideas provided by Boss Pei. During the design process, the core mbers of Shang Yang Gas also provided a lot of help!”
“Does everyone still think that Tengda and Slow Movent Studio are just in an investnt relationship?”
“Many people might want to ask, what’s up with the news on the internet? What’s up with Tengda’s official statent?”
“Obviously, this is all carefully prepared and released fake news!”
“Of course, it’s not accurate to say that it’s fake news. I should say that it’s ‘partly real’ news.”
“Tengda’s announcent deliberately emphasized Tengda and Slow Movent Studio’s investnt relationship. However, it did not ntion who the person-in-charge of Slow Movent Studio was. It also did not ntion that Shang Yang Gas went to ‘help out’.”
“Indeed, this news easily guided the direction of public opinion online.”
“It reminds us: What you see and hear might not be real. What you doubt might be real, and what you think is real might be fake.”
“Does it fit perfectly with the word Doubt?”
“It’s only when you’re in a state where you can’t tell what’s real and what’s fake, and feel confused that you feel like you’re stuck between reality and illusion!
ng Chang was shocked.
There could actually be such a thing?
Boss Pei’s publicity plan actually had such deep aning?
That’s not right, right? Then, what about the promotional video?
I was the one who fild this video!
ng Chang was very sure that he did not think so much when he was filming the promotional video.
However, when he recalled what happened before and after the video was shot, he beca suspicious.
“The request that Boss Pei gave at that ti was that the promotional video should not show the true image of the Doubt VR glasses. Instead, it should be replaced with an exaggerated and high-tech virtual image. At the sa ti, it should be fild with a sufficient stream of consciousness. It should even make people feel strange and puzzled.”
“I only fild this promotional video based on my own understanding.”
“What if I changed my view or understanding?”
“It would then be in line with Teacher Qiao’s prediction!”
ng Chang suddenly realized that the core point of this promotional video was actually the phrase “stream of consciousness”.
Boss Pei said to make people feel strange and confused.
Wasn’t this exactly the sa as the spiritual core that Teacher Qiao ntioned?
ng Chang had fild it completely according to Boss Pei’s requirents. Therefore, even if he were to change its form, its core would still be “puzzlent”. It would still et the requirents of performance art-style publicity. Teacher Qiao’s analysis would still be valid!
ng Chang was shocked.
Could it be that Boss Pei just casually gave a very broad requirent and had already decided the fate of this promotional video?
ng Chang quickly continued reading.
“Actually, clues about the truth have always existed for quite so ti.”
“However, most people who were bewitched by the illusion did not notice it and were unwilling to believe it.”
“Doubt VR first released 100 sets for so UP Masters and live strears, but deliberately chose those with ‘past records’.”
“These strears actually spoke about the advantages of this pair of glasses very honestly, but everyone was doubtful and no one believed them.”
“After the VR glasses were officially released, the players who bought them also spoke about the advantages of this pair of glasses in reality. However, most people were still doubtful and unwilling to believe it.”
“Until now, many people still insist that Slow Movent Studio is working with ng Chang because they want to hype up and not make good products, so Doubt VR glasses is embarking on hunger marketing, where the quality of the products are very poor.”
“However, please take a closer look at the paraters of this pair of glasses with . It has the high-quality lens with the highest resolution and refresh rate to date, Shenhua Corporation’s most mature investnt screen transmission technology, the ga controller that has undergone major innovations...”
“Did everyone suddenly guess that this is a very good product after my introduction?”
“Then why did everyone think that it was bad before?”
“Was it because of Tengda’s announcent? Was it because of ng Chang’s image? Or was it because of the stereotype caused by public opinion on the internet?”
“After this incident, did everyone suddenly understand that the line between reality and illusion is actually very vague? Did you realize that our eyes, ears, and brain are very easily deceived? We need to use suspicion to approach the truth, but most of the ti, suspicion will cause us to gradually drift away from the truth?”
“If everyone rembers it, then you will naturally rember the na of these glasses: Doubt VR.”
“It’s just like the logo on the forehead cover of this pair of glasses: a horizontal line that runs through the logo of Slow Movent Studio.”
“This is actually a hint.”
“On the surface, this pair of glasses and ga was developed by Slow Movent Studio. However, this horizontal line crossed out Slow Movent Studio’s logo, which ans that this is not the entire truth. This pair of glasses was developed together with Tengda.”
“At the sa ti, this line also represents overturning and breaking tradition. It represents the boundary between illusion and reality. It has an extrely deep symbolic aning!”
“Therefore, I hope that everyone can put down the stereotype of this pair of glasses and re-examine it. You will find that these VR glasses are completely worthy of the promotional slogan of its ‘Epochal VR product’!”
“For the next video, I will combine the ga ‘Animal Island’ and talk about how these VR glasses have an epochal breakthrough compared to the previous VR glasses. Do look out for it!”
...
ng Chang fell completely silent after watching the video.
This Teacher Qiao was really sothing!
He could interpret it this way?
Indeed, he did not see the big picture since he was lost in the details.
ng Chang understood why he could not think of an answer for the last question of the “Pei family publicity thod”.
That was because he had gone off track from the beginning!
Obviously, the impression that Boss Pei had left on ng Chang had always been that he had been seriously working on a reverse publicity plan. This made ng Chang, who was in the ga, very determined that Boss Pei was only doing a reverse publicity plan to get a commission and continue to stay in the advertising departnt.
However, this obviously conflicted with Boss Pei’s image.
Boss Pei was a strategist who took care of the overall situation. How could he sacrifice a project that cost tens of millions just for ng Chang?
Therefore, ng Chang could not figure this out.
However, Teacher Qiao was an outsider. He easily saw through what ng Chang could not.
Boss Pei was only doing reverse publicity on the surface, but he was actually doing positive publicity!
Previously, ng Chang had mistakenly thought that Boss Pei’s publicity thod was to raise it first if he wanted to. However, Boss Pei’s real process should be: raise it first, then suppress it, and then raise it again!
In the end, he had to make the project popular!
The last line of the ‘Pei family publicity thod’ was finally clear: strategizing and making the ultimate reversal!
Everything that he had done previously had wasted the popularity of the publicity plan on the surface and had the opposite effect.
However, after the last step was revealed, all the foreshadowing would be revealed. The heat that seed to have been wasted would gather together, causing the entire publicity plan to have the best publicity effect!
“I see, I finally understand!”
ng Chang suddenly stood up. The question that had been troubling him for a long ti was finally answered.
“Why does Boss Pei want to do reverse publicity? If I succeed in reverse publicity and the project loses money, wouldn’t he suffer a huge loss?”
“I thought that Boss Pei was playing with on purpose so that I would fail at the last mont. However, I obviously misunderstood Boss Pei. Boss Pei is not such a boring person.”
“Boss Pei saw that I could not understand it so he demonstrated it himself.”
“We’ll do reverse publicity within a month. On the surface, we’ll reduce the popularity, but we’ll accumulate attention. A month later, we’ll let the accumulated attention explode completely and achieve a better publicity effect!”
“This way, it would be a win-win situation for Boss Pei and .”
“I did reverse advertisents, lowered the popularity, and insisted on getting a high commission for a month. When the publicity effect explodes next month, the project will be a huge success, and Boss Pei will earn money.”
“What’s more, after this twist, it would have a better publicity effect than positive publicity.”
“In other words...
“Boss Pei had actually been hinting at the entire ti. However, I was too stupid and did not understand the deeper aning. Instead, I made wild guesses about Boss Pei’s intentions...”
ng Chang suddenly understood.
So this was the right way for him to be the person-in-charge of the advertising and marketing departnt!
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