Miao Hui was the owner of a small supermarket in the provincial capital of min province. Small supermarkets like this were usually managed by the owner himself, and he did not hire a professional manager or anything.
Therefore, he had to buy and take the goods himself.
As usual, Miao Hui was counting the goods. He definitely had to order another batch of Linlin leisure tea, Linlin dicinal wine, and Linlin tomato sauce.
These three items were also popular.
while miao hui was grading, a young man in a suit walked in. " "Boss Miao, how's the sale of the tomato sauce?"
Miao Hui looked at the young man and laughed awkwardly, " salesman Hu, I've told you many tis. Our supermarket has always ordered Linlin ketchup.
"Boss Miao, it's different this ti. You've seen the news, haven't you?" The brand of our brand's ketchup is not worse than Linlin's ketchup. And this ti, we can supply you with 8 Yuan."
Miao Hui was taken aback.
Linlin ketchup was very popular, but he bought it at 14 Yuan and sold it at 15 yuan, making a profit of only 1 yuan.
If the Henry family's ketchup didn't taste worse than Linlin's ketchup, and the other party bought it for 8 Yuan, even if he only sold it for 12 Yuan, he would still make a profit of 4 Yuan.
He knew that this was definitely a price war between the two companies, and it would definitely recover in the future. But wouldn't it be ti for them to benefit while the two bosses were fighting?
Thinking of this, Miao Hui hurriedly said to salesman Hu, " "Salesman Hu, why don't you try so?"
"Boss Miao, you're a smart man." A smile appeared on the corner of saleswoman Hu's mouth. He had settled another business.
The sa thing was happening in other places.
Moreover, it wasn't just the representatives of the Henry group who were taking action. The representatives of Hans ketchup were doing the sa, giving the sa price to the rchants.
The cost of their formula was about the sa as the formula that the Henry family had cracked.
Unknowingly, many rchants, big and small, had switched sides and placed their orders because of the price of the two sauces.
As the general agent of min province, Cheng He also received the report very quickly. He had a group of people under him who would not analyze the mobile phone market situation every day.
Therefore, as soon as evening ca, they found the abnormal market situation. According to the big data, many rchants should have sold out their Linlin ketchup today and would place new orders.
However, the day was almost over, and most of the rchants had not placed any orders.
Cheng He wasn't stupid. He knew that sothing must have happened, so he imdiately called his n to investigate.
It didn't take long for one of his n to rush to him and report, " President Cheng, it's not good. It's the Henry group and Hans's ketchup. They're selling it to the rchants at a price of 8 Yuan. All the rchants who originally placed orders today have placed their orders with the Hans Group.
"What? 8 Yuan?" Cheng He was shocked. He imdiately knew the intentions of the Henry family and Hans ketchup. They were going to use capital to fight a price war.
However, the price of the goods they got from Linlin company was 11 Yuan.
It wasn't just Cheng He. Almost all the regional agents of Linlin ketchup noticed the abnormality. At the sa ti, they received the news that the Henry family and Hans ketchup were going to start a price war.
This made the regional agent of Linlin ketchup feel terrible.
He directly gave the shop owner 8 Yuan, how was he supposed to do it? Even if he wanted to fight for a single cent of profit, he didn't have the ability.
In contrast to the regional agent of Linlin ketchup, Lude was overjoyed when he received the report from his subordinate.
Just as he had expected, he supplied the goods to those rchants for 8 Yuan, and those rchants had indeed surrendered one after another.
These bottom-level rchants were the last part of the offline sales. They were different from the agents, they just wanted to earn their own money and didn't sign any contracts, so they could be bribed.
And with the huge profit of 8 Yuan, almost many rchants would not be able to resist the temptation.
With this capital strategy and the price war, Linlin ketchup was dood to lose!
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