Chapter 840: Chapter 823 Yellow Storm
“Hasn’t our company always focused on Yellow powder bait? Now, it’s everywhere in the market. Nurous brands, whether first, second, or third tier, are promoting it!
The other day, I happened to hear Manager Liu say that not only did the performance not grow, but during the best ti in autumn, sales volu dropped significantly!” Zhao Zheng spoke without hesitation, directly sharing the information he had heard.
“Is that so? I haven’t heard anything about it since I got back!” Yue Feng scratched his head, slightly furrowing his brow.
Although Yue Feng’s Fishing Tackle Company has an extensive product line, large items like fishing rods are purchased once for long-term use. The real breadwinner with high repurchase rates is still the bait and small products.
If the small Yellow powder loses its competitiveness, it will significantly impact the company’s performance.
“Well, I don’t know. Maybe they haven’t had the chance to tell you! It looks like the season’s peak ti has passed, so whether the performance is good or bad, a couple of days don’t make much difference!”
“Alright, I got it! Tomorrow, I’ll go to the company to check the situation!”
“Are you still planning to stay indoors and hone your skills? Take a break, walk under the sun a bit, or you’ll turn into a dried-up husk! You didn’t have breakfast, did you? Co on, let’s go downstairs for a quick bite!” Zhao Zheng continued to remind.
“Alright, just wait for . I’ll wash my face!” Yue Feng responded, turning to the bathroom, where he busied himself washing his face, brushing his teeth, and changing his clothes. Only then did he follow Zhao Zheng out.
During their ti together, Zhao Zheng shared more details with Yue Feng about the recent two months’ happenings at the club and the company. When Yue Feng asked about Zhao Zheng’s family relations, Old Zhao put down his bowl of bean curd and shrugged.
“My dad had soone co to our club looking for , but I told my buddies I’m going to make sothing of myself; I definitely won’t go back ho with my tail between my legs! I showed him the contract, and until I achieve results, I won’t return!”
“Alright, you’re aweso!” Yue Feng couldn’t help but give a thumbs-up, recognizing Zhao Zheng’s firm stance on the matter, though whether his decision was right or wrong is another discussion.
On Monday morning, Yue Feng drove early to the company.
As usual, Monday morning is for holding a morning eting to summarize last week’s work, production progress, and outlook for the upcoming week.
Yue Feng, who usually doesn’t involve himself much, sat quietly through the morning eting without speaking, waiting until it ended before strolling with Liu Fengnian into the General Manager’s office.
“How was your ti to rest and rejuvenate? Ready for new battles?” Liu Fengnian said relaxedly, lighting a cigarette while sitting comfortably in his seat.
Yue Feng grinned: “Not bad. I’ve pretty much adjusted my diet habit, just that I’m too sensitive at night and wake up easily at slight noises! Damn, after staying out for two months, my inherent skills have awakened!”
“I’ve been consistently following your wilderness challenge broadcasts, and they’re impressive! Just as well, if you hadn’t co today, I would have sought you out! There have been so small issues with the company’s business that I need to discuss with you. Let’s see how to resolve them!”
Yue Feng nodded: “What issues? The Yellow powder issue? I heard Zhao Zheng ntion it briefly yesterday while having breakfast downstairs.”
Liu Fengnian nodded: “Exactly! It’s about the Yellow powder! Didn’t you share the manufacturing process for Yellow powder with the Fishing Tackle Industry Alliance and those alliance companies?
It’s noticeably affected our current sales volu! Moreover, so of them are quite unscrupulous, privately leaking the formulation, causing many small workshops or unremarkable Fishing Tackle Companies to engage in low-price competition!”
“How much has the sales share dropped?” Yue Feng continued to ask.
“Compared to the best tis before the authorization, it shrank by about half!” Liu Fengnian replied.
This impact is actually quite significant, shrinking by half not only ans losing half of the revenue but also calculating the normal growth without this incident, considering the product’s recognition to the public clients is still in the promotional growth phase.
Yue Feng nodded calmly: “No worries, it’s a small issue, let’s roll out new products! If they wish to keep chasing from behind, then let them chase!”
“New products? You’ve got new ideas again?”
Liu Fengnian, seeing Yue Feng’s calm deanor, wasn’t too sure.
After all, new products aren’t like cabbages you pick from the field; Yue Feng Fishing Tackle is a reputable company, they wouldn’t tack on a new package and call it a new product exploiting intelligence tax sches, sothing both Liu and Yue Feng wouldn’t do.
Yue Feng: “Yes! I’ll study it in the next couple of days. Once the new product is finalized, we’ll conduct small-scale trial fishing; if successful, we’ll start official promotions by next spring! We’ve got the timing right on this one!”
“Alright, let know directly if you need anything coordinated or prepared!”
“Sure! Let it be for now, and I’ll call you if anything cos up!”
If any other issue arises, Yue Feng may not be as proficient, but when it cos to Black Pit fish bait, it’s like a post-doctoral answering kindergarten-level questions for him, with no difficulty involved.
The production process for Yellow powder was maliciously spread, and tracking accountability probably won’t yield results, yet it doesn’t faze Yue Feng, who has plenty of tricks up his sleeve.
Since Yellow powder has beco commonplace, Yellow Storm can be introduced!
In the Black Pit community from his past life, it absolutely held a heavyweight status not inferior to the historic position of Yellow powder.
Perhaps many book enthusiasts unfamiliar with Black Pit might not know what Yellow Storm ans; simply put, in the previous life, it was a Black Pit bait initially invented and launched by a small bait company called Fish Fortune in Henan.
Traditional Black Pit bait models, whether 1.0 versions like particle powder formulation with Marukyu Super Attraction state bait, or 2.0 versions using tributary material foaming granule mixture making Yellow powder, kept the bait essence rooted in the raw material’s basic flavor, wanting additional flavoring required extra additions during bait opening.
However, Yellow Storm innovatively added commonly used flavors like black sugar, fruit acid, barley sweet potato, natural fishy taste, directly to the bait during the production process.
One breakthrough was in flavor type, and the second point was upgrading bait production processes. On top of granulation, it underwent secondary puffing, then tackled further crushing of puffed bait to enhance bait performance.
The exact quantity of small additives can be difficult to handle, but carrying flavors within packaged baits, and then recomnding several widespread formula types, unleashed the product’s convenience and broad compatibility.
Moreover, bait produced using secondary puffing techniques had lightweight density, good condition, tasty palatability, therefore achieving all-water-layer dynamic fishing attraction, nearly perfectly fitting the Black Pit farming fish thod.
Thus, once launched, Yellow Storm bait quickly exploded across the country, almost virally perating through Black Pit communities.
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