675: Chapter 662: Voices in the Industry 675: Chapter 662: Voices in the Industry After several etings and liaisons with the company, on the 26th, the staff from Yuefeng Fishing Tackle set out from W city on ti, heading straight for the ijiang Convention and Exhibition Center.
The exhibition was to officially start on the 28th.
As exhibitors, Yuefeng Fishing Tackle had left a day early on the 26th to set up.
Early in the morning, a van and a cargo truck departed from W city and took the highway directly to Tianjin.
Participating in the exhibition was an inevitable hurdle for fishing tackle companies, but compared to other companies, the employees of Yuefeng Fishing Tackle faced much less performance pressure.
Most fishing tackle companies participated in the exhibition to promote their brands, then display products to sign agents and develop partnerships with physical entities.
However, Yuefeng Fishing Tackle had very low requirents in these areas.
Their employees faced very little performance pressure, they didn’t need to be desperately calling and promoting, or contacting potential “custors” to co and check in at the booth.
The car left in the morning, and by four in the afternoon, they had arrived at the hotel they had booked in advance.
After getting settled, Yue Feng took his team and so other employees to a nice place for a dinner and headed back early to the hotel to rest.
…
In a three-star hotel less than twenty kiloters from the convention center, a dinner was ongoing.
The “Sleeping Beauty” of fishing gear Bao Butong, “Water Seeker” fishing gear Ning Que, and the head of Tianwang Fish Bait Jiang Tianwang, along with several other exhibitors, had arranged this dinner after arriving in Tianjin.
At the dinner table, there were seven people, each a head of their own fishing gear brand.
However, anyone slightly familiar with the brands knew that although all were in the fishing gear business, they had different main operations.
So specialized in fishing lines, so in floats, others made fishing rods, and so made baits.
They could maintain good relationships partly because there was not much obvious competition among them.
Usually, they engaged in co-branding and other mutually beneficial practices, creating stable cooperative relationships.
After a few rounds of drinks and several courses, the bosses started talking more.
The “Sleeping Beauty” boss, Bao Butong, was the oldest at nearly fifty years old.
He started his career with imported fishing lines and currently, his fishing tackle company ranks among the top five dostically, definitely a leading manufacturer.
After drinking so wine, his face flushed with a reddish tint, he sipped his tea and said, “There’s sothing I’m not sure if you’ve heard the news about!”
“Boss Bao, what is it?”
“Last year’s Fishing King, Yue Feng, is manipulating things to establish a Fishing Tackle Industry Association!”
“Industry Association?” Ning Que frowned slightly upon hearing this and began to contemplate.
Ning Que, who entered the fishing tackle industry relatively late, had done well by leveraging new dia, and to date his account had garnered hundreds of thousands of followers.
However, he hadn’t caught wind of what Boss Bao ntioned.
“Yes!
To set industry standards, fishing lines, fishing rods, baits, additives!
All tackle from mbers of this association would be produced according to these standards!
Mr.
Hua has already personally called about this!” Boss Bao said with certainty.
“Yue Feng setting up an association, and what does Mr.
Hua have to do with it?
The Hua Clan and Yuefeng Fishing Tackle aren’t affiliated, right?
Given Mr.
Hua’s stature and standing, a call to action from him would receive considerable support.
But what about Yue Feng?
Just because he won a Fishing King title, is that enough?” Jiang Tianwang said bluntly.
“Yue Feng is also considered a disciple of the Hua Clan, and the old man standing up for him was already a statent!” Bao Butong continued.
Ning Que slightly shook his head, “Yue Feng’s qualifications are indeed lacking; his company was only established last year.
But the products from his fishing tackle are bizarre!
Last year during the Double Eleven shopping festival, I had pre-heated for a whole month at considerable cost, to make a sales volu of over ten million!
Yuefeng Fishing Tackle on that day alone easily broke through one hundred million in total sales!
I must say, so products are indeed very competitive!”
“So what?
Which of our offline physical stores doesn’t have a thousand or eight hundred?
How many do they have?
And how many competitors?
Online sales looking good temporarily isn’t hard, but it’s not sustainable, mark my words!
It’s easy to shine once, but maintaining long-term popularity?
A new manufacturer like him has no chance!
Also, what good does the Industry Association do for us?
It’s still about product sales and making money!
If they don’t charge us mbership and managent fees, that’s good enough!
I’m not interested!” Jiang Tianwang continued.
Bao Butong said, “Yue Feng has quite a few ace products.
If he joins the association, we might have to pay to use his patents!
Everyone here is an old friend.
Personally, I think we should keep an eye on this; if the conditions aren’t too harsh, I am interested!
A test of the 1# line showed more than 3.2kg of tensile strength, and such data is fatal to our Sleeping Beauty impact!”
“That’s just nonsense online.
We can get the sa effects with TV advertising.
Those fishern know nothing; throw a few adverts out there, and orders will co in like snowflakes!” Jiang Tianwang still had his doubts.
No wonder Old Jiang reacted this way; his company is mainly a producer of fish bait, primarily for wild fishing and pond fishing, which overlaps the least with Yuefeng Fishing Tackle products and is least affected by any impact, thus feeling no pressure at all.
But it’s different for the others.
The Black Pit market is picking up—this is a lucrative blue ocean.
If they really can catch a ride on this wind, even pigs might fly.
At that mont, Ning Que made a judgnt in his heart and paid close attention; at the first sign of an opportunity, he was ready to act.
He had personally bought and tested Yuefeng Fishing Tackle’s products and understood the details very profoundly.
If it really ant opening up certain cooperation on using the other party’s patents or formulas, even if it cost so money, Ning Que was more than willing.
So things can’t be resolved by re operations and promotion, the lower market indeed may buy in short-term, but looking long-term, quality is what truly matters; other tactics are rely last resorts.
“Haha, Big Brother Jiang, your established big factory naturally has nothing to fear; we, being a new company, paying attention is also good!
I wonder if Yuefeng Fishing Tackle is participating in the exhibition?
Let’s find so ti to check out their booth; I want to see what’s so magical about it!”
Bao Butong nodded, “They are here, in Hall N1, right next to Old Ghost, turn to the south at the first door, the third booth is theirs!
I’ve already called and asked!”
“Oh!” Hearing this, Ning Que felt a bit more weight in his heart.
Money is a man’s courage, and equally, the backbone of a company; Hall N1 is for top-tier brands, and during the Spring Exhibition, just an ordinary booth fee in N1 costs eighty thousand yuan.
For core locations like the entrance, even money might not be enough.
I didn’t expect Yuefeng Fishing Tackle to be placed next to Old Ghost Bait on their first exhibition.
Old Ghost Bait, now that’s an institution among dostic bait manufacturers, with more than half of the younger enterprises having so unclear, indistinct relations with them.
This move is too bold.
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