Chapter 1009 – Setting up a business magazine agency
The young Caucasian man got nervous. “My na is Hu Run, and I gave myself this na when I was studying in China. Is there anything wrong?”
“No, no, no… there are no problems! This is a good na!”
This guy is Hu Run! In Feng Yu’s previous life, this guy had worked with , and he went on to start his Hurun Rich List, a ranking of the wealthiest individuals in China!
Feng Yu suddenly had an idea of setting up his Rich List. had still not entered China, and he felt the ranking of the Chinese tycoons are not accurate.
In China, there are many hidden tycoons, and they are not willing to announce their wealth. For example, Feng Yu’s brother-in-law, Li Shiqiang, had not made it on the list, but Feng Yu felt his brother-in-law is qualified. His business had expanded to the whole of China!
Li Shiqiang’s logistics company is now the top private-owned logistics company is evidence of his wealth! Once his company got listed, his wealth will increase by at least five tis!
In China, there are not many listed companies, and many companies are not transparent with their finances. This is very different from the West, and will not get an accurate estimation of these companies’ value.
If Feng Yu starts his Rich List, he can change people’s perception of the wealthy got rich because of their connections, and there are many talented entrepreneurs in China!
This list can also help many entrepreneurs look for business partners and export their products overseas.
Zhong Qingxian looks at Feng Yu and Hu Run curiously. He knew that whenever Feng Yu has this look on his face, it ans he is interested in this person and is going to recruit or invest in him.
This Caucasian young man is good at auditing. Is Feng Yu going to recruit him for Tai Hua Holding’s finance departnt? But this young man is too young. Will he have enough experience?
Zhong Qingxian did not say anything as Feng Yu is much younger than Hu Run.
“Xiao Ma, get a cup of coffee for Mr. Hu Run.” Zhong Qingxian shouted.
Hu Run was surprised and felt Zhong Qingxian is treating him like a friend.
“Mr. Feng, you had been interviewed by . What do you think of ?” Hu Run asked excitedly.
Feng Yu thought to himself. This young man has passionate, excitent, his views… no wonder he becos so successful in Feng Yu’s previous life.
“Ranking all the tycoons in the world can stimulate the economy of the region to so extent, and it is a successful business magazine. This made it different from magazine, where it focuses on individuals than business.”
“That’s right. I am also thinking the sa thing! Have you notice that although has placed Chinese businessn on the list, their estimation of their wealth is all wrong. They did not even send their n over to China to evaluate these people’s assets, and many of their figures were taken from other magazines!” Hu Run was agitated when he spoke about this.
“Yes. What ideas do you have?” Feng Yu smiled.
“I think China should have their own !” Hu Run replied and looked at Feng Yu excitedly.
“No. I don’t think so.” Feng Yu shook his head.
Hu Run becos anxious and is about to persuade Feng Yu when he saw Feng Yu waved his hand. “China should have its professional business magazine, and not only !”
Hu Run was stunned. ‘Not only ?’ What does Feng Yu an?
Feng Yu continued when he saw Hu Run didn’t get what he ant. “How many business magazines do you know?”
“, , , , , , etc.” Hu Run replied.
“Good. Seems like you know a lot about business magazines. Which magazine do you like the most?”
“. This magazine talks about the economy through individuals, and many of their readers are not businessn!”
“Then why is selling better?” Feng Yu asked.
“This… because is more professional, and it’s biweekly.”
“Do you agree that every magazine has its pros and cons?”
“Of course. All these magazines have their supporters, and many of the readers read more than one magazine.”
Snap!
Feng Yu snapped his fingers. “That’s right. Many readers are reading more than one magazine, and they will subscribe to multiple magazines. These readers are the ones who are interested in business and economy! You are only thinking about starting a Chinese version of . But have you thought of starting a business magazine that comprises of all those magazines’ strengths?”
“That will need lots of reporters and data. It is too difficult.” Hu Run’s eyes opened wide. Feng Yu is too ambitious.
“Difficult does not an impossible! If we need a lot of reporters, we can hire or groom. Data can be collected ourselves, or we can buy from other magazines and newspapers. Also, this will not only be a magazine. We will also set up a website publishing all business-related news.”
“Website? You want to publish the articles on a website? How will the magazine going to make profits?”
“Subscriptions! Registration fees, browsing fees, downloading fees, and even if you don’t read it, you must also pay for the monthly subscription! We will focus on high-end businessn. Those businessn will not mind paying for these fees, and we can also make money through advertising. For example, advertisents by companies or individuals looking for partners, etc.”
In Feng Yu’s previous life, many business magazines had gone electronic, and traditional paperback magazines lost popularity. So of them were even forced to shut down.
Zhong Qingxian, who was listening to the conversation, was speechless. What is Feng Yu talking about? He had never heard of those magazines, and he sounds like he is going to start a business magazine that is better than those magazines. But why is there a need for a website?
Charges? How are they going to do that?
China’s banks have not started online banking at this ti and will only start in 2000. It took the banks years of trying before the Chinese accepted online banking.
But Feng Yu can set up a bank account for this website and let the backend staff handle it. Furthermore, Feng Yu doesn’t think that many people will subscribe to the online magazine, and he can accept losses for the first few years.
“Mr. Feng, why are you telling these?” Hu Run felt sothing is off. Why is Feng Yu telling him about his ideas?
“I am thinking of starting a business, economy-related magazine, and this website. Are you interested in being the Chief Researcher in this company?”
Feng Yu is trying to recruit ? Asia’s Richest man and the world’s second wealthiest man is trying to recruit ?
Translator’s notes:
Rupert Hoogewerf
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