a week later.
Brilliant Entertainnt Company, President's Office.
Tan Yue took a drink from the cup, looked at the docunt in his hand, and smiled with satisfaction.
The program departnt and Penguin Video cooperated with Xinwang Zong to usher in the finale of the first season, and the ratings of the last episode reached a new high.
The popularity of the topic on the Internet has remained high.
Whether it's popularity or ratings, this web comprehensive has exceeded Tan Yue's expectations.
Nowadays, various variety shows are erging in an endless stream, coupled with the lack of creativity, many programs have been changed without changing their dicines, and it is difficult to have the grand occasion of the past.
When he first left, Tan Yue only determined the general frawork of this web series, and the program departnt spent a lot of thought on filling in the details in the later stage.
After the first season of the program was aired, the effect was very good. Brilliant Entertainnt signed a contract with Penguin Video for the second season and has already started planning.
At this ti, a reminder to accept an email ssage was received in the lower right corner of the computer, and when Tan Yue was about to open it to read it, the phone "buzzed" and received a new ssage.
Tan Yue glanced at the phone, and saw a ssage from Wu Gong: "Mr. Tan, the data on the effect of foreign propaganda in the past week has been sent to your mailbox."
Exactly the email I received a second ago.
Tan Yue replied with "OK", put down the phone, opened the email, and read it carefully.
On the weekend of last week, Mr. Wu brought several key mbers of the public relations departnt and flew abroad to start the overseas publicity plan of "Forrest Gump".
As for the dostic propaganda, Tan Yue was watching, so he didn't have to worry about it at all, he just needed to do a good job of foreign propaganda.
At present, the overseas publicity plan is going well. After all, I have already experienced it once, and the operation can be regarded as handy.
Wu Gong introduced the recent publicity process in detail in the email, from the on-site publicity to the reaction on the Internet... and various data.
Tan Yue looked at the data item by item in the email. Overall, the progress was much faster than the last ti, and the results were quite impressive.
After all, the audience of Huaguo movies in the foreign film market is still not high, and it is difficult to change foreigners' impression of Huaguo movies just because of one movie.
Tan Yue had already been ntally prepared for this situation.
He is not in a hurry, what he can do now is to step by step and enter the international film market steadily.
After accumulating enough fa abroad in the future, it will be the sa as in China, and there will be no need to spend so much ti running publicity around the world.
After seeing the results achieved in the last week, Tan Yue was very satisfied with Wu Gong's actions, picked up his mobile phone and sent a ssage to Wu Gong: "I have read the email, it is very good, keep working hard!"
Wu Gong, who was far away on the other side of the earth, saw the news with a smile on his face.
The happiest ti for a person is that after hard work, he has reaped the results he deserves.
On my first day in the US, I went to work without even jet lag.
Wu Gong put down his phone, took out his computer and started planning the next itinerary.
The U.S. campaign is drawing to a close, and it's ti to move on to the next destination.
The next period of ti is to fly around the world to carry out the first wave of overseas publicity plans for "Forrest Gump".
It was already past ten o'clock in the evening. Although he was physically tired, Wu Gong was very excited. This ti the promotional activity went much smoother than he had imagined.
United States, New York, a movie theater.
Standing at the entrance of the cinema was a young man from Huaguo, wearing a black peaked cap, who often looked down at his cell phone, and occasionally turned his head to look at the elevator entrance.
This person's na is Zhao Yan, and he is an international student studying in the United States. He has been in this place for more than two years. This movie theater is where he often cos to.
His biggest hobby is watching movies. Whenever there is a new movie with a good reputation, he will co and watch it.
Hear the sound of "Ding Dong"
, Zhao Yan turned his head to look at the elevator door.
Several white and black people ca out of the cinema.
"Why haven't you co yet?" Zhao Yan was waiting for his friend.
A few minutes ago, a friend sent a ssage that he had already arrived downstairs. According to the speed of the elevator going up and down, he should have arrived.
Zhao Yan looked at the ti on his mobile phone and there were still more than ten minutes before the movie would start. He couldn't help but feel a little anxious, and his friends didn't respond when he sent a ssage.
A few minutes later, the elevator door opened again, Zhao Yan shook his head helplessly, he finally saw his friend.
"I just got a stomachache when I got downstairs, so I went to the toilet."
Zhao Yan whispered in Chinese: "The lazy donkey is grinding."
"What did you say?"
Zhao Yan didn't bother to pay attention to this matter, he shook his head and said, "It's nothing, let's go quickly."
"You must be talking bad about . I must learn Chinese in the future."
"Co on!" Zhao Yan made a gesture of cheering.
He knew this friend very well, and his talent in language could no longer be described as bad.
"Tickets are collected, the movie is about to start."
"Don't worry, if you are late, you will watch less plot."
Zhao Yan pursed his lips and said, "You know I have obsessive-compulsive disorder, and it would be hard for to miss a little plot."
The two stopped talking nonsense, turned and walked into the cinema.
"etc."
"what happened?"
Zhao Yan pointed to a piece of sea and reported, "Whose movie is this?"
"Tan...Tan...don't know." Spreading his hands, he couldn't spell the na.
"Tan Yue."
"Yes, yes, Tan Yue, who is he?"
Zhao Yan patted his forehead and said, "Do you still rember the "The Truman Show" we watched together last ti?"
"Of course, didn't we watch the second scene before it was removed from the shelves!"
Zhao Yan nodded and said, "That's right, this movie is from the sa director, do you think this actor is familiar?"
"This... this... Yan, you know you Chinese people are face-blind, I can only recognize you, I think everyone else looks the sa."
"This person is Ma Guoliang, the lead actor in The Truman Show."
"It turned out to be him. I said he looked familiar."
Zhao Yan turned his head to look at the friends around him and had nothing to say.
"In other words, this "Forrest Gump" is a new movie where the two of them collaborate again."
"Congratulations, your reflex arc is really long."
"Yan, we must watch this movie."
Looking at the poster, Zhao Yan seed to have discovered a new world. He was very excited and said, "I must watch this movie."
He is a big fan of Tan Yue. After studying in the United States, he thought that it would be difficult to see Tan Yue's new movies in foreign cinemas. He didn't expect to see that Tan Yue's movies would be released simultaneously all over the world, and he didn't expect that there would be more. part two.
A week ago, Zhao Yan heard from friends in China that Tan Yue had a new movie to be released, and he felt very sorry at the ti, but now it seems that it is another movie that will be released simultaneously around the world.
Zhao Yan took a photo of the poster with his mobile phone, and then went to the movies with his friends.
France.
The French people's slow-paced living atmosphere and imrsive way of enjoying life make many people envy and yearn for it.
Accompanied by the roar, a new train departs.
The subway in France has been built for a hundred years, so the noise is not surprising.
Even in the early years, for so reasons, there was no signal when taking the subway, so many people held newspapers or books in their hands.
Now with the developnt of technology, the signal coverage is more comprehensive, and the subway is basically playing with the mobile phone, but there are still so places where there is still no signal, and the mobile phone cannot access the Internet.
The subway at this ti
There were not many people on board, and there were many empty seats. So people were playing with their mobile phones with their heads down, and the older people were reading books and newspapers.
The whole look highlights a feature of leisure.
The subway is noisy when it is just started, but it is much better after it is running.
The cabin is relatively quiet.
At this ti, an advertisent suddenly sounded on the display screen in the subway, and only a few people looked up.
The display screens in the subway often play advertisents, so I dont bother to look up, no matter which country Im in, the advertisents dont seem to be very popular.
A moderate voice introduced the content on the monitor, and more and more people looked up.
The above is introducing a new movie, which is "Forrest Gump".
One of the most effective ways to promote movies is to place advertisents in subways and other places with a large number of people.
When soone passes by and looks at the content on the monitor, they can leave so impressions more or less, and they will pay special attention to those who like to watch movies.
With the introduction of the film, there is already talk.
"Do you rember this actor?"
"I have a little impression, isn't he the leading actor in "The Truman Show"?"
"That's right, I didn't expect him to have a new movie."
The two chatted.
"If I rember correctly, he should be a Chinese, not a Japanese. I didn't watch the movie "The Truman Show" when I knew about it. Later, I saw more and more people recomnding it on Twitter. , and then went to the cinema.
[In view of the general environnt,
"I was dragged by you to watch."
"But after watching the movie, your reaction was more excited than mine. Do you still rember the scene where Truman hit the wall with his boat?"
"Stop talking."
The two of them laughed while talking. When watching the movie, the two of them almost cheered directly in the movie theater.
"How about this movie?"
"It should be the beginning of the promotion, and the content in the video is relatively small. Let's watch it after a while."
"You're right. There aren't many good movies in Huaguo. It's not easy to produce a movie like "The Truman Show". It's not easy to continue to make a movie of the sa quality. "
"The current situation is unclear. This actor is good, but I don't know if he is using his fa in "The Truman Show" to gain popularity, or the movie is really good."
Foreigners don't know much about Ma Guoliang, and many people still stay in "The Truman Show". At that ti, his acting skills really surprised many people.
But just one movie doesn't make everyone who sees his new movie go straight to the cinema.
"We've arrived, let's go."
"Rember the na of this movie, pay more attention to it during this ti, and watch it if it looks good."
Italy.
The promotion thod of "Forrest Gump" in Italy is similar to that in France, and advertisents are also placed on monitors.
The launch site was chosen in a crowded comrcial plaza.
The largest large-scale shopping supermarket in Italy has a huge screen outside, playing various promotional advertisents.
The ability to place ads on such screens is charged per second.
Although the cost is relatively high, it is still the first choice of many big brands.
"Forrest Gump" has adopted this kind of propaganda thod in many countries.
On a bench in front of the flower bed, I could just see the big screen. A familiar figure looked at the big screen and then looked down at the ti on the watch.
This person is Mr. Wu, and he still likes this place, so after finishing the propaganda in the United States, he flew directly to Italy by plane and made the promotion arrangents in person.
"It's almost ti."
Wu Gong's voice fell, and the promotional video of "Forrest Gump" began to play on the big screen.
The price of each ti period is also different.
The ti for the "Forrest Gump" promotional video is the most expensive ti period, and of course it is also the ti when there are the most people.
Wu Gong stood up and watched the reactions of passers-by on the street.
So stopped and began to read the advertisents, while others turned their heads and left after just one glance.
Wu Gong was not surprised by this.
No matter what ad on the big screen cannot satisfy everyone's taste.
As long as it can attract so people's attention.
Just like the early publicity of "The Truman Show", not many people know about it, and after the movie is broadcast, the discussion on the Internet will bring heat to the movie.
He believes that "Forrest Gump" must be the sa as "The Truman Show", gradually attracting more people.
While Wu Gong was watching the reactions of other people, the conversation of several young people next to him caught his attention.
"Forrest Gump, a Chinese movie, probably won't look good."
"I can't say that. Not long ago, there was a Huaguo movie that was very popular on the Internet!"
"That's right. You guys haven't seen that movie after seeing it. The lead actor of this movie is the sa person as the lead actor of the one that beca popular on the Internet."
"It's true! I said that this actor is a bit familiar, I feel like I have seen it sowhere."
"You didn't go to that movie last ti, will you co with this ti?"
"At that ti, I hadn't seen a Huaguo movie. I thought it wasn't very good. There were so many discussions on the Internet that I thought it was fake. It wasn't until I saw the box office results that I realized that I might have missed a good movie. I must watch it this ti. "
"That's right, I'm also going to watch this movie this ti, to see if the Huaguo movie is as exciting as it says on the Internet."
"You can rest assured. If I rember correctly, the director of "Forrest Gump" and "The Truman Show" are the sa director, and the starring is still the sa person. This movie should not be bad."
"You look it up on the Internet to see if it's called Tan Yue? When I finished watching "The Truman Show", I specifically looked up the director's na."
Wu Gong on the side couldn't help but smile, this is the purpose of promoting the movie.
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