Agreeing to Create Bad Games, What the Hell Is ‘Titanfall’? Chapter 276: Damn it! How Did We Become Invincible?

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In the office, Shen Miaomiao clicked her tongue repeatedly as she looked at the heated topics on major gaming forums, her expression complex.

This is trouble.

Why do I have this ominous premonition again?

Originally!

Shen Miaomiao had quite high expectations for this ga.

A sports ga that didn’t do football, didn’t do basketball, and not even relatively niche but still sowhat marketable track and field.

Instead, it focused on extre sports, an incredibly niche genre so small that there wasn’t even a proper global competition for it.

Most importantly!

Taking advantage of Comrade Moriya’s suggestion, she even squeezed the budget up to over 100 million dollars!

Keep in mind!

This ga isn’t like Sekiro, which had the player discussion of competing against Kora on the sa stage, nor did it enjoy the fierce promotional resources of the Higashitsu Gaming Festival.

Also, when finalizing the ga budget, Shen Miaomiao deliberately tested the system’s pricing floor and secured a baseline price of 40 dollars per copy.

Theoretically, this was a perfect deal—

【Main Project: Peak Kingdom (Unlocked)】

【Project Investnt Amount: 101 million dollars】

【Project Settlent Ti: 21 days ( 0 days)】

【Project Rebate Multiplier: 10 tis ( 0 tis)】

【Current Revenue: 0 dollars】

【Expected Rebate Amount: 1.01 billion dollars】

【Remaining Settlent Ti: Waiting to start】

A unit price of 40! They had to recoup 101 million in three weeks!

Subtracting a 20% revenue cut, the total sales revenue for Peak Kingdom needed to reach 127 million dollars, which ant selling 3.175 million copies in three weeks to barely break even and ensure no loss within the stipulated ti.

If this was a shooting ga, selling three million copies in three weeks was achievable.

Especially for Golden Wind, which originally rose to fa through FPS and held second-generation FPS mastery.

But this was a sports ga!

Its player base was smaller than the FPS crowd, coupled with the niche appeal of extre sports.

Losing money within the set tifra was practically a foregone conclusion!

How much they would lose was hard for Shen Miaomiao to predict, but loss was inevitable.

Shen Miaomiao silently praised Moriya Tetsuya again as her money-burning lucky charm!

But now!

In just one month!

Six major dostic and international project trailers, plus the Republic band appearing live with “Counting Stars”!

Peak Kingdom had sohow exploded in popularity in a way no one had expected!

Shen Miaomiao suddenly realized a very serious problem—

Moriya could “burn” money, but the issue was, he also “knew how” to burn money!

He was extrely clear on where every penny of his project budget should be spent!

Whether it was on-location filming or negotiating and buying licenses, almost all the money outside of ga developnt was spent precisely on the blade’s edge!

You could even say that when Moriya worked at Kora, he was just a restricted mature version of himself.

But at Golden Wind, once freed from authority and budget limits,

he completed his ultimate evolution, becoming a fully-fledged mad dog who unleashed all his potential!

After all!

Artists like the Republic and Justin Bieber were global heavyweights. Without Moriya’s vast network, even Old Gu would have neither the heart nor the strength!

Impossible to defend against.

Shen Miaomiao smacked her forehead.

They really brought in a terrifying whale.

“Hmm… tsk.”

Pouting with a bit of frustration, Shen Miaomiao logged into the China Digital Entertainnt Association’s data site.

After a brief search, she found that as early as the end of last month, after Sekiro’s first-month sales results were released, Yiyou had already announced that their series of motion-sensing pods sold over 7 million units globally.

So even if Peak Kingdom had exclusivity only on Yiyou’s motion-sensing pods, the market space left for them was still large enough.

After so consideration,

Shen Miaomiao finally sighed and raised the 【Project Settlent Ti: 21 days ( 0 days)】 on the docunt to 【Project Settlent Ti: 21 days ( 90 days)】.

And the rebate multiplier on the docunt was raised from the initial 10 tis directly to 100 tis.

This deal, madam won’t lose money!

Then she saved another main project!

To see if there was a chance to research a spin-off project and use the hundredfold rebate to lose money on purpose.

After all!

Her current loss focus wasn’t Peak Kingdom, but...

Just as she was about to say this,

Knock knock knock.

Suddenly, soone knocked on the office door.

Shen Miaomiao gathered her thoughts: “Co in.”

Click.

The door opened, and Chief Secretary Chu Qingzhou was already holding the eting docunts ready:

“Director Shen, the Garden Warfare spin-off project eting is ready, shall we begin?”

“Oh! Great, great! Let’s go!”

Shen Miaomiao jumped up from her seat, grabbed her notebook covered in little turtles, picked up her pen, and rushed out of the office.

Walking, she urged Chu Qingzhou, “Hurry up! President Gu and the others must be getting anxious!”

Chu Qingzhou: ?

Did the sun rise in the west?

In three years, she had never seen her little Director Shen so passionate about a company project!

“Director Shen, is this project… very important?”

As they walked to the eting room, Chu Qingzhou asked.

“Ah? Ah… not important, not important…”

Shen Miaomiao showed a sowhat embarrassed smile, flashing her small white teeth:

“It’s just a spin-off project, not our key project.”

What a joke!

Though in her heart, this was the most important project in history. If it could lose money smoothly, even losing 18 million within the ti limit, the rebate gained would be tens or even hundreds of billions!

Turtle!

Hundreds of billions!

If that money was just for indulgence, not only would she and Old Gu lie flat for life,

but their descendants for three generations would be able to enjoy all the riches of the world!

However!

On the surface, she absolutely couldn’t say this project was “key.”

Otherwise, not only would the company put in full effort,

but Yiyou, XunTeng, and even the China Digital Entertainnt Association would pay more attention and openly or secretly rally behind them!

Thinking of this,

Shen Miaomiao couldn’t help but grin.

Damn it! How did we beco invincible in China?

Looking across the whole country, they couldn’t find a decent competitor!

Thinking this, Shen Miaomiao even sighed: “Sister Chuchu, we’re just a diocre, newly mid-sized ga company.”

“How co we can’t find a single competitor dostically?”

Shen Miaomiao was troubled:

“Is there really no one in the country who can compete head-on with us?”

Chu Qingzhou: ……

Miaomiao has gone bad.

Such smooth and effortless subtle flexing, she had only seen it on President Gu before.

Little madam, how am I supposed to respond to that?

“Because…”

Chu Qingzhou clicked her tongue:

“Maybe it’s because our 15 gas so far have never lost, or because your thunderous thods cut off unhealthy competition, or because we expanded the market cake so much that competitors are more thankful to us than angry, and of course, it’s even more likely because behind us stand the China Digital Entertainnt Association, Shen Capital, and the three official big shots…”

“Huh?”

Hearing this, Shen Miaomiao stopped in her tracks, blinking as she looked at Chu Qingzhou:

“Are we really… that strong now?”

“I’m just stating facts,”

Chu Qingzhou shrugged, showing an ambiguous smile:

“Also, I personally suggest that you avoid ntioning such things during regular business talks with competitors.”

Shen Miaomiao scratched her head: “Why?”

Chu Qingzhou opened her mouth but looked a bit helpless: “Basically… just try not to say that…”

I’m afraid your competitors will beat you to death.

Though it’s not good to speak ill of her boss and close friend,

at this mont, even a composed secretary like Chu Qingzhou couldn’t help but silently complain—

Miaomiao is just too good at showing off!

An invisible show-off master!

Tea and flex combined!

It gives off a hateful feeling of “I haven’t even unleashed my power and you’ve already fallen.”

“… Let’s just start the eting first.”

Chu Qingzhou was speechless and took a step forward to push open the eting room door.

……

“All right, everyone’s here, let’s start.”

Siam.

Mangu.

The headquarters of Tiansi Group.

The long conference table was a bit old-fashioned.

At the head of the table sat the group chairman, Matt Lagler from Austria.

Beside Matt was the group’s second-largest shareholder, company general manager and CEO, Xu Zhixing, a Siase Chinese businessman.

Five years ago.

Matt was the deputy general manager and chief marketing officer of dler, the largest daily necessities company in Germany.

During a business trip to Mangu, weary from travel, he tried a local Siase beverage.

After one sip, he found not only a sweet and pleasant taste but also an astonishing effect. Just one small can instantly refreshed and cured his fatigue from the long journey.

With his sharp market intuition, Matt imdiately sensed a business opportunity. After so inquiry, he learned it was a “functional beverage” produced by an obscure small dical health company.

Then Matt went through multiple channels and contacted Xu Zhixing, then the owner of Tiansi Company.

The two discussed and imdiately hit it off, deciding to cooperate.

Xu Zhixing brought the core formula, stayed at the company, and continued as president.

Matt resigned from dler’s deputy general manager post, even sold his shares, and beca Tiansi’s largest shareholder.

Their jointly produced beverage, after a renaming process, was finally nad—

【Tiansi Bull Functional Beverage】

Now!

After five years of accumulation!

Tiansi Bull basically dominated the Siase beverage market.

Even in Southeast Asia, their functional drink was well known, with a market value in the billions and considerable local influence.

Next step: to enter the international market.

The problem was, the global beverage market was almost saturated. For Tiansi to make progress internationally was no easy task.

Trying ordinary promotional thods to gain global exposure would obviously not work well for Tiansi, not only costly and labor-intensive but also squeezed by the giants COCA and PEPSI.

Therefore!

Matt and Xu Zhixing decided to try another route.

Since their product was a “sports functional beverage” containing caffeine and taurine, why not promote from a sports sponsorship angle?

Beco sponsors, support football or basketball teams, and get their brand out there!

This idea was good, and such promotional tactics were mature and common now, done by many companies.

But ideals were rich and reality was poor.

After market research, the two were disappointed to find—

Among popular sports like football, basketball, and rugby, sponsorship fees for well-known teams were huge, and most were already taken.

As for unknown teams…

They couldn’t even break through provincial or municipal competitions; sponsoring them was useless.

For a while, the global promotion of Bull Beverage seed stuck in a deadlock.

“… This is the situation we currently face,”

In the eting room, Xu Zhixing shrugged and looked around at the executives:

“A month of research and market analysis, does anyone have new ideas?”

Upon hearing this, everyone looked at each other with troubled expressions.

New ideas?

Where were there any new ideas?

Now, the most internationally recognized sports projects were all monopolized; the sponsorship market was nearly saturated.

They even narrowed their focus to unique sports in each country.

Like China’s table tennis and volleyball, Neon’s baseball, Korea’s archery, even Sweden’s curling and Britain’s snooker.

But the results were disappointing—

Almost all the sponsors for these sports were local companies, leaving no room for them.

For a while, everyone in the eting room furrowed their brows, pondering a breakthrough.

After a long mont, the leader Matt spoke: “Uh… I have a small idea.”

At his words, all eyes turned to Matt.

Xu Zhixing’s eyes lit up: “What is it, Matt?”

Matt hesitated a mont, then said:

“I’m thinking, since we have no room to get involved in existing sports projects,

why don’t we directly sponsor a sports project that has no organized competitions yet?”

Hearing this, everyone was stunned!

A sports project without any organization?

What sport?

Looking globally, what sport doesn’t have competitions now?

From football and basketball down to track and swimming, is there any sport in the world without competitions?

“For example, extre sports?”

Seeing everyone look at him, Matt shrugged hesitantly:

“I an… maybe we could focus on extre sports?”

Hiss—

When these words ca out, everyone gasped.

Everyone knew this major shareholder loved sports, otherwise he wouldn’t have thought of “sports sponsorship” as an advertising form.

But extre sports…

Everyone frowned and grimaced.

Indeed, as Matt said, extre sports had no sponsored, organized events yet.

But thinking the other way—why had no one sponsored it all this ti?

Think about it, think carefully.